Digital Marketing – DealerOn https://www.dealeron.com Thu, 01 Feb 2024 15:25:55 +0000 en-US hourly 1 https://wordpress.org/?v=4.9.24 https://www.dealeron.com/wp-content/uploads/favicon-100x100.png Digital Marketing – DealerOn https://www.dealeron.com 32 32 The Power of SMS Marketing for Dealerships https://www.dealeron.com/blog/the-power-of-sms-marketing-for-dealerships/ https://www.dealeron.com/blog/the-power-of-sms-marketing-for-dealerships/#respond Mon, 24 Apr 2023 15:29:32 +0000 https://www.dealeron.com/?p=14144 If your dealership is looking for an effective way to reach customers, SMS marketing is a tool you need to consider. SMS marketing, also known as text message marketing, is a powerful way to communicate directly with customers in a timely and personal way.   E-mail marketing is a cost sink. Most businesses continue to use e-mail as their de...

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]]> https://www.dealeron.com/blog/the-power-of-sms-marketing-for-dealerships/feed/ 0 Emotional Intelligence in Online Sales https://www.dealeron.com/blog/emotional-intelligence-in-online-sales/ https://www.dealeron.com/blog/emotional-intelligence-in-online-sales/#respond Thu, 14 Jan 2021 15:23:31 +0000 https://www.dealeron.com/?p=12279 Understanding emotional intelligence is critical to developing lasting relationships with your customers. This week, we discuss how emotional intelligence can be effectively integrated into your online marketing efforts. Emotional Intelligence in Online Sales  At its root, the internet is a paradox. It connects the world, but in so doing it misses some crucial parts of the human experience. Social media...

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]]> https://www.dealeron.com/blog/emotional-intelligence-in-online-sales/feed/ 0 The Future of Online Merchandising https://www.dealeron.com/blog/the-future-of-online-merchandising/ https://www.dealeron.com/blog/the-future-of-online-merchandising/#respond Thu, 24 Sep 2020 12:44:29 +0000 https://www.dealeron.com/?p=12183 When customers’ transportation needs and income take a nosedive at the same time, you don’t need to be a marketing guru to know it’s not good news for car dealerships. I’m not here to pile on more gloom and doom. On the contrary; while the market is not in the best shape, the news isn’t universally bad. So keep in...

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]]> https://www.dealeron.com/blog/the-future-of-online-merchandising/feed/ 0 Where to Spend Your Marketing Budget Now https://www.dealeron.com/blog/where-to-spend-your-marketing-budget-now/ https://www.dealeron.com/blog/where-to-spend-your-marketing-budget-now/#respond Wed, 29 Apr 2020 13:32:10 +0000 https://www.dealeron.com/?p=11860 The post Where to Spend Your Marketing Budget Now appeared first on DealerOn.

]]> https://www.dealeron.com/blog/where-to-spend-your-marketing-budget-now/feed/ 0 The Psychology of Why You Need Monthly Payments https://www.dealeron.com/blog/the-psychology-of-why-you-need-monthly-payments/ https://www.dealeron.com/blog/the-psychology-of-why-you-need-monthly-payments/#respond Thu, 23 Apr 2020 12:41:08 +0000 https://www.dealeron.com/?p=11856 Money is such an important part of life that we often don’t think about it beyond, “It’d be nice to have more.” The truth is that money effects our minds in profound ways that are only beginning to be understood. You, as a car dealer, make a living on the third-most expensive thing a person is going to purchase in...

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]]> https://www.dealeron.com/blog/the-psychology-of-why-you-need-monthly-payments/feed/ 0 Why Your Customers Need Monthly Payments More Than Ever https://www.dealeron.com/blog/why-your-customers-need-monthly-payments-more-than-ever/ https://www.dealeron.com/blog/why-your-customers-need-monthly-payments-more-than-ever/#respond Thu, 26 Mar 2020 15:20:21 +0000 https://www.dealeron.com/?p=11741 A car is the second largest purchase most people make in their lifetime. Regardless of the particulars, whether it’s pre-owned or fresh off the assembly line, whether it’s bought or leased, a car will be expensive. Even if a customer gets the most modestly priced vehicle for their lifestyle, they’re going to be paying a significant sum. How much they...

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