Google Analytics – DealerOn https://www.dealeron.com Thu, 01 Feb 2024 15:25:55 +0000 en-US hourly 1 https://wordpress.org/?v=4.9.24 https://www.dealeron.com/wp-content/uploads/favicon-100x100.png Google Analytics – DealerOn https://www.dealeron.com 32 32 What’s New for Dealerships in Google Analytics 4 https://www.dealeron.com/blog/whats-new-for-dealerships-in-google-analytics-4/ https://www.dealeron.com/blog/whats-new-for-dealerships-in-google-analytics-4/#respond Wed, 28 Jun 2023 15:51:09 +0000 https://www.dealeron.com/?p=14243 Major changes are coming to your website reporting starting July 1, 2023, with the official switchover to Google Analytics 4 from Universal Analytics. The change represents a seismic shift in the reporting landscape for dealerships. We dive into what your dealership can expect from the all-new Google Analytics 4 in this edition of DealerOn University. Preparing for Google Analytics 4...

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]]> https://www.dealeron.com/blog/whats-new-for-dealerships-in-google-analytics-4/feed/ 0 Standardized Google Analytics Have Arrived: Part 2 https://www.dealeron.com/blog/standardized-google-analytics-ga4-have-arrived-pt2/ https://www.dealeron.com/blog/standardized-google-analytics-ga4-have-arrived-pt2/#respond Thu, 17 Nov 2022 17:30:50 +0000 https://www.dealeron.com/?p=13803 This week, we will feature two guest blog posts from our Data Analytics Program Manager, Dustin Lester, covering his work with the Automotive Standards Council that was presented at the Modern Retailing Conference in Palm Beach, FL, Nov. 13-15. Today in Part 2 of our blog takeover, Dustin will cover how ASC spec for GA4 applies to vendors, and best...

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]]> https://www.dealeron.com/blog/standardized-google-analytics-ga4-have-arrived-pt2/feed/ 0 Standardized Google Analytics Have Arrived https://www.dealeron.com/blog/standardized-google-analytics-ga4-have-arrived/ https://www.dealeron.com/blog/standardized-google-analytics-ga4-have-arrived/#respond Wed, 16 Nov 2022 17:54:05 +0000 https://www.dealeron.com/?p=13786 This week, we will feature two guest blog posts from our Data Analytics Program Manager, Dustin Lester, covering his work with the Automotive Standards Council that was presented at the Modern Retailing Conference in Palm Beach, FL, Nov. 13-15. Today in Part 1 of Dustin’s blog takeover, he will give some context and history to Google Analytics 4 and the...

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]]> https://www.dealeron.com/blog/standardized-google-analytics-ga4-have-arrived/feed/ 0 Website Conversion Metrics for Dealerships https://www.dealeron.com/blog/website-conversion-metrics-for-your-dealership/ https://www.dealeron.com/blog/website-conversion-metrics-for-your-dealership/#respond Thu, 30 Sep 2021 16:27:52 +0000 https://www.dealeron.com/?p=12809 Your website’s primary purpose is to generate conversions in the form of leads. Measuring how well your site does this is an important part of optimization. Today we’re going to go over which metrics you should be looking at and what they mean for a dealership’s online presence. Conversion Rate What’s a good conversion rate? The generally accepted number is...

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]]> https://www.dealeron.com/blog/website-conversion-metrics-for-your-dealership/feed/ 0 Google Analytics: Guide to Confusing SEO Terms https://www.dealeron.com/blog/google-analytics-a-guide-to-confusing-seo-terms/ https://www.dealeron.com/blog/google-analytics-a-guide-to-confusing-seo-terms/#respond Thu, 29 Jul 2021 15:41:34 +0000 https://www.dealeron.com/?p=12673 Check out our useful guide to understanding Google Analytics! Google Analytics is one of the most useful tools you have! Get the most out of it by learning these terms. The essential utility of Google Analytics is so baked into the entire concept of SEO that it’s just assumed you can navigate it. Yet many of the terms are written...

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]]> https://www.dealeron.com/blog/google-analytics-a-guide-to-confusing-seo-terms/feed/ 0 Google Analytics: Behavior Flow Report https://www.dealeron.com/blog/google-analytics-behavior-flow-report/ https://www.dealeron.com/blog/google-analytics-behavior-flow-report/#respond Thu, 06 May 2021 19:30:04 +0000 https://www.dealeron.com/?p=12488 Where is your lead-generation funnel going wrong? The Behavior Flow report knows! Google’s Behavior Flow report is an excellent tool to help you optimize your site for lead generation. The Behavior Flow Report is a Google analytics tool that can show you what parts of your site are getting the hits and what parts are being left out in the...

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]]> https://www.dealeron.com/blog/google-analytics-behavior-flow-report/feed/ 0 Goal Tracking With Google Analytics https://www.dealeron.com/blog/goal-tracking-with-google-analytics/ https://www.dealeron.com/blog/goal-tracking-with-google-analytics/#respond Thu, 08 Apr 2021 15:22:56 +0000 https://www.dealeron.com/?p=12446 Google has an analytics tool called Goals that can help you measure the efficacy of your site in a way that will let you know, at a glance, if it’s doing what you need it to. I know what you’re thinking: “My site gets leads for me, and I know when that happens because then I have a lead.” You’re...

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