Comments for DealerOn https://www.dealeron.com Mon, 26 Jun 2023 02:25:17 +0000 hourly 1 https://wordpress.org/?v=4.9.24 Comment on Generative AI is Coming to Automotive Paid Search by David https://www.dealeron.com/blog/generative-ai-is-coming-to-automotive-paid-search/#comment-37047 Mon, 26 Jun 2023 02:25:17 +0000 https://www.dealeron.com/?p=14230#comment-37047 Exactly. It’s coming!

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Comment on Engage Car Buyers With Custom Vehicle Ordering by AVG Motors https://www.dealeron.com/blog/engage-car-buyers-with-custom-vehicle-ordering/#comment-35674 Fri, 31 Mar 2023 09:19:33 +0000 https://www.dealeron.com/?p=13846#comment-35674 Thank you for taking the time to write such a comprehensive and insightful article. It was a great read.

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Comment on Build Trust With Car Buyers Through Price Transparency by AVG Motors https://www.dealeron.com/blog/build-trust-with-car-shoppers-through-price-transparency/#comment-35673 Fri, 31 Mar 2023 08:47:11 +0000 https://www.dealeron.com/?p=14107#comment-35673 Your content is a great guide for anyone who is considering purchasing an automobile. I appreciate the emphasis you place on the benefits of buying from a dealership, and the importance of doing research and asking questions to ensure a quality purchase.

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Comment on Five Reasons You Shouldn’t Sleep On Your SEO Strategy by Sean Kerndt https://www.dealeron.com/blog/five-reasons-you-shouldnt-sleep-on-your-seo-strategy/#comment-35601 Tue, 28 Mar 2023 14:27:50 +0000 https://www.dealeron.com/?p=14023#comment-35601 Hello Robert!

Ideally you will have unique content for each blog, because search engines tend to penalize pages when they find duplicate content. Perhaps you could try localizing the articles for each dealership? At the very least I would write unique introductory paragraphs and meta descriptions for each article.

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Comment on Five Reasons You Shouldn’t Sleep On Your SEO Strategy by Robert van Heerde https://www.dealeron.com/blog/five-reasons-you-shouldnt-sleep-on-your-seo-strategy/#comment-35568 Mon, 27 Mar 2023 10:16:22 +0000 https://www.dealeron.com/?p=14023#comment-35568 Hi Justin,

I have a question for you. I work for multiple cardealers in the Netherlands. At this moment, I work for six dealers that sell the same car brand. How would you cope with things like blogs? All six of them want the same information on there site like “Specifications of [make + model] “. Would you advice to write an article, and rewrite is, so that every dealer has unique content? or would you use a different approach?

Thank you in advance!

Kind regards,
Robert van Heerde
Freelance SEO-specialist

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Comment on How will SEO change in 2020? by Mamunur Rashid https://www.dealeron.com/blog/how-will-seo-change-in-2020/#comment-34154 Mon, 02 Jan 2023 19:58:56 +0000 https://www.dealeron.com/?p=11519#comment-34154 It’s 2023 now and Still your strategy works

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Comment on Who We Are: Christina Cuatto, Group Product Manager by Sean Kerndt https://www.dealeron.com/blog/who-we-are-christina-cuatto-group-product-manager/#comment-33768 Wed, 26 Oct 2022 18:47:56 +0000 https://www.dealeron.com/?p=13049#comment-33768 Hello!

You can find that video here: https://www.dealeron.com/blog/excellence-in-customer-service/
Check out the rest of our videos here: https://www.dealeron.com/dealerontv/

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Comment on Where Are All the New Cars? by Frederick Clark https://www.dealeron.com/blog/where-are-all-the-new-cars/#comment-33767 Wed, 26 Oct 2022 17:12:45 +0000 https://www.dealeron.com/?p=12777#comment-33767 Great Article. The question is when will all the inventory return to the American dealerships. Where I live in the Plymouth Meeting, PA area dealership are selling new cars for full pop and adding on a dealership fee. We as American citizens are not buying it. The used car prices are 7x times the normal book value. We are not buying it. As you drive by the dealerships you see nothing but a huge inventory of unsold vehicles. Bring back the cars and the special incentives. USA!!!

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Comment on Who We Are: Christina Cuatto, Group Product Manager by Allen Risler https://www.dealeron.com/blog/who-we-are-christina-cuatto-group-product-manager/#comment-33632 Thu, 06 Oct 2022 16:54:24 +0000 https://www.dealeron.com/?p=13049#comment-33632 Do you still do a weekly vlog? I am looking for one I watched a couple of months ago regarding Support Associates assigned to 4 person teams for improved customer support. (Small teams assigned to a few dealerships)

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Comment on Listings Manager is the Missing Piece of Your SEO Puzzle by Appverticals https://www.dealeron.com/blog/listings-manager-is-the-missing-piece-of-your-seo-puzzle/#comment-33561 Thu, 29 Sep 2022 13:21:59 +0000 https://www.dealeron.com/?p=13582#comment-33561 SEO is more and more tricky each day, only those win who keep up to date.

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Comment on DealerOn Launches Cosmos by farid hussein https://www.dealeron.com/blog/dealeron-launches-cosmos/#comment-30371 Mon, 14 Mar 2022 10:51:20 +0000 https://www.dealeron.com/?p=13150#comment-30371 nice to see new innovations in the space

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Comment on Google Business Profile for Your Dealership by farid hussein https://www.dealeron.com/blog/google-business-profile-for-your-dealership/#comment-30141 Wed, 09 Mar 2022 06:58:59 +0000 https://www.dealeron.com/?p=13120#comment-30141 this is a really cool website with great content related to the industry, keep it up guys

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Comment on How to Increase Car Dealer Referrals by Pete Cullen https://www.dealeron.com/blog/how-to-increase-car-dealer-referrals/#comment-29743 Wed, 02 Mar 2022 09:49:38 +0000 https://dealeroncorp.wpengine.com/blog/?p=268#comment-29743 All good thoughts! Thanks!

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Comment on The Dark Side of Vroom by Jonathan Shachov https://www.dealeron.com/blog/the-dark-side-of-vroom/#comment-28621 Thu, 27 Jan 2022 16:53:57 +0000 https://www.dealeron.com/?p=12769#comment-28621 Once they sell you the car, it is all horrific after that, delivery delays, lost paperwork, sending things 3 and 4 times, Customer service reps are overseas and cannot do anything.. you cannot speak to a manager. My registration/temp tags expired 3 weeks ago. Vroom is doing nothing about it and lying to me saying they will send a temp tag within 24 hours-48 hours. They take no accountability or ownership of your case. It is absolutely horrible and this company should be shut down.

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Comment on What Exactly Are Google’s Core Web Vitals? by Austin Bekken https://www.dealeron.com/blog/what-exactly-are-googles-core-web-vitals/#comment-27940 Tue, 21 Dec 2021 19:52:16 +0000 https://www.dealeron.com/?p=12946#comment-27940 You only get to make one first impression, be it in person or with your website. Gotta make it count.

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Comment on SEO Fact or Fiction: Are There Really 200+ Ranking Factors? by Austin Bekken https://www.dealeron.com/blog/seo-fact-or-fiction-are-there-really-200-ranking-factors/#comment-27939 Tue, 21 Dec 2021 19:50:08 +0000 https://www.dealeron.com/?p=12862#comment-27939 Metadata also has a huge impact on the readability of your content to users. We’re not quite in the wild west of the SEO days where you just tagged everything you could think of, but some of this data is directly visible to users in SERPs.

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Comment on SERP Tips That Will Boost Your Dealership Traffic by Austin Bekken https://www.dealeron.com/blog/serp-tips-that-will-boost-your-dealership-traffic/#comment-27938 Tue, 21 Dec 2021 19:47:35 +0000 https://www.dealeron.com/?p=12850#comment-27938 Too many industries ignore posting reviews in places their customers are looking and instead focus on platforms only known to them. Everyone “googles”.

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Comment on Car Buyer Trends to Watch Heading Into 2022 by Austin Bekken https://www.dealeron.com/blog/car-buyer-trends-to-watch-heading-into-2022/#comment-27937 Tue, 21 Dec 2021 19:45:15 +0000 https://www.dealeron.com/?p=12923#comment-27937 I wonder what the impact of inventory has been on these automotive buying trends.

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Comment on Maximize Your Dig Ad Dollars by Dan S https://www.dealeron.com/blog/maximize-your-dig-ad-dollars/#comment-27857 Thu, 16 Dec 2021 16:06:39 +0000 https://www.dealeron.com/?p=12935#comment-27857 I find that social media presence is probably the most critical of these points. Massaging a customer base is quite the artform and first impressions are everything. Social media is the way to make that first impression but it has to be done with class and tact. Additionally, another thing that could help maximize ad spending is to create strategic partnerships with other companies and utilize advertising across both company platforms.

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Comment on SERP Tips That Will Boost Your Dealership Traffic by SLH https://www.dealeron.com/blog/serp-tips-that-will-boost-your-dealership-traffic/#comment-27856 Thu, 16 Dec 2021 15:32:32 +0000 https://www.dealeron.com/?p=12850#comment-27856 Reviews are the first thing I look at when doing business with a new company or brand.

It’s important to note that if a customer has a great experience with you, that can easily turn into FREE MARKETING for your company!

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Comment on SEO Fact or Fiction: Are There Really 200+ Ranking Factors? by SLH https://www.dealeron.com/blog/seo-fact-or-fiction-are-there-really-200-ranking-factors/#comment-27854 Thu, 16 Dec 2021 15:26:15 +0000 https://www.dealeron.com/?p=12862#comment-27854 All very great points! Something worth taking into consideration for all markets, not just Automotive. Great Read!

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Comment on Car Buyer Trends to Watch Heading Into 2022 by Christy Warbington https://www.dealeron.com/blog/car-buyer-trends-to-watch-heading-into-2022/#comment-27832 Wed, 15 Dec 2021 16:53:44 +0000 https://www.dealeron.com/?p=12923#comment-27832 SUVs are still leading the pack with Hybrids and EVs growing as well. Important for dealers to know!

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Comment on SERP Tips That Will Boost Your Dealership Traffic by Christy Warbington https://www.dealeron.com/blog/serp-tips-that-will-boost-your-dealership-traffic/#comment-27830 Wed, 15 Dec 2021 16:51:56 +0000 https://www.dealeron.com/?p=12850#comment-27830 Reviews and high quality images are so important to customers!

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Comment on SEO Fact or Fiction: Are There Really 200+ Ranking Factors? by RyLesha Gause https://www.dealeron.com/blog/seo-fact-or-fiction-are-there-really-200-ranking-factors/#comment-27823 Wed, 15 Dec 2021 15:41:09 +0000 https://www.dealeron.com/?p=12862#comment-27823 These are things I honestly never used to pay attention to before working here, so its nice to be learning new things, very informative article.

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Comment on SERP Tips That Will Boost Your Dealership Traffic by RyLesha Gause https://www.dealeron.com/blog/serp-tips-that-will-boost-your-dealership-traffic/#comment-27822 Wed, 15 Dec 2021 15:25:46 +0000 https://www.dealeron.com/?p=12850#comment-27822 I like how they include ‘Address “people also ask” questions’ because its important to pay attention to everything.

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Comment on Car Buyer Trends to Watch Heading Into 2022 by cindy https://www.dealeron.com/blog/car-buyer-trends-to-watch-heading-into-2022/#comment-27807 Tue, 14 Dec 2021 12:40:52 +0000 https://www.dealeron.com/?p=12923#comment-27807 SUVs hold 56%, with 70% of the luxury market. REALLY?

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Comment on SERP Tips That Will Boost Your Dealership Traffic by cindy https://www.dealeron.com/blog/serp-tips-that-will-boost-your-dealership-traffic/#comment-27806 Tue, 14 Dec 2021 12:39:53 +0000 https://www.dealeron.com/?p=12850#comment-27806 always have an active blog on your site

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Comment on SEO Fact or Fiction: Are There Really 200+ Ranking Factors? by cindy https://www.dealeron.com/blog/seo-fact-or-fiction-are-there-really-200-ranking-factors/#comment-27805 Tue, 14 Dec 2021 12:38:52 +0000 https://www.dealeron.com/?p=12862#comment-27805 Very true

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Comment on SEO Fact or Fiction: Are There Really 200+ Ranking Factors? by cindy https://www.dealeron.com/blog/seo-fact-or-fiction-are-there-really-200-ranking-factors/#comment-27804 Tue, 14 Dec 2021 12:38:36 +0000 https://www.dealeron.com/?p=12862#comment-27804 agree Kelcey

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Comment on SERP Tips That Will Boost Your Dealership Traffic by Kelcey Drapp https://www.dealeron.com/blog/serp-tips-that-will-boost-your-dealership-traffic/#comment-27790 Mon, 13 Dec 2021 17:21:08 +0000 https://www.dealeron.com/?p=12850#comment-27790 Local blogs are also super important! They can capture site visitors that may not otherwise interact with your brand. Great for awareness!

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Comment on SEO Fact or Fiction: Are There Really 200+ Ranking Factors? by Kelcey Drapp https://www.dealeron.com/blog/seo-fact-or-fiction-are-there-really-200-ranking-factors/#comment-27789 Mon, 13 Dec 2021 17:19:09 +0000 https://www.dealeron.com/?p=12862#comment-27789 Back links are still #1 for organic ranking because they are the hardest to fake. Original content, healthy back links, and Google Business Profile consistency/completion are the biggest keys to organic search success.

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Comment on Car Buyer Trends to Watch Heading Into 2022 by James Foreman https://www.dealeron.com/blog/car-buyer-trends-to-watch-heading-into-2022/#comment-27788 Mon, 13 Dec 2021 16:42:57 +0000 https://www.dealeron.com/?p=12923#comment-27788 Thanks for the information! Great Post

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Comment on Not Driving Your Car? Here’s How to Keep It Working by Mark Holden https://www.dealeron.com/blog/not-driving-your-car-heres-how-to-keep-it-working/#comment-27784 Mon, 13 Dec 2021 16:39:06 +0000 https://www.dealeron.com/?p=12170#comment-27784 Interesting point that the fuel tank should be filled up before storing a vehicle. I always thought the opposite because I once bought a used car that had been sitting for a long period and the fuel had turned into disgusting sludge and ruined the entire fuel system. I ended up having to replace many of the fuel system parts and wipe out the inside of the tank itself with some acetone. Might be a good idea to siphon and replace the fuel on a 6 month schedule if it’s going to be sitting for longer than that.
Thanks for the tips!

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Comment on The Real Cost of 3rd Party Leads by Sean Kerndt https://www.dealeron.com/blog/the-real-cost-of-3rd-party-leads/#comment-25023 Thu, 19 Aug 2021 17:12:40 +0000 https://www.dealeron.com/?p=12705#comment-25023 Great question! If dealerships are buying leads through CarGurus then yes, in our view they would be better served focusing their resources on driving traffic directly to their site through Google search, search advertising, social, and other organic lead generation methods.

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Comment on The Real Cost of 3rd Party Leads by Chris Pierce https://www.dealeron.com/blog/the-real-cost-of-3rd-party-leads/#comment-25010 Wed, 18 Aug 2021 21:11:04 +0000 https://www.dealeron.com/?p=12705#comment-25010 you didnt mention Cargurus – would you lump them in with cars.com and autotrader as well?

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Comment on Improve your customer experience with these six tips! by Bruce Hartz https://www.dealeron.com/blog/improve-your-customer-experience-with-these-six-tips/#comment-24649 Thu, 22 Jul 2021 20:03:57 +0000 https://www.dealeron.com/?p=12663#comment-24649 Sadly, Dealer web site’s are just a set it and forget second child that have not changed in the past 15 years.

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Comment on GMB for Dealerships by Dealer License https://www.dealeron.com/blog/gmb-for-dealerships/#comment-24615 Mon, 19 Jul 2021 13:19:38 +0000 https://www.dealeron.com/?p=12638#comment-24615 Great article,thank you very much for sharing this awesome post with us.

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Comment on How to Identify Bot Traffic in Google Analytics by paul https://www.dealeron.com/blog/how-to-identify-bot-traffic-in-google-analytics/#comment-24512 Fri, 09 Jul 2021 02:50:08 +0000 https://www.dealeron.com/?p=11772#comment-24512 This this has greatly help

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Comment on An easier way to ask customers for Google reviews by Willie Lopez https://www.dealeron.com/blog/easier-way-to-ask-for-reviews/#comment-24481 Sun, 04 Jul 2021 07:09:32 +0000 https://www.dealeron.com/?p=9812#comment-24481 It’s a great pleasure to read your post. It is an easier way for customers to ask Google about reviews of the business, and it will be interesting see if this new tactic pan out in terms of generating more positive feedback from satisfied clients who are using their services on a daily basis.

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Comment on Who We Are: Carolina Cacioli, Web Design Project Lead by Bruno Silveira https://www.dealeron.com/blog/who-we-are-carolina-cacioli-web-design-project-lead/#comment-24471 Fri, 02 Jul 2021 21:14:47 +0000 https://www.dealeron.com/?p=12620#comment-24471 Awesome! Proud of your evolution, Carol!!! Muito foda mesmo!!! 😀

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Comment on Five SEO Myths to Stop Believing by Kelcey Drapp https://www.dealeron.com/blog/five-seo-myths-to-stop-believing/#comment-24300 Wed, 09 Jun 2021 14:44:35 +0000 https://www.dealeron.com/?p=12557#comment-24300 Hi Vipin, thanks for your comment! Just to clarify – unique content ALWAYS wins over copied/duplicate content. The myth here is that having duplicate content is a penalty. There is no official Google penalty, it just doesn’t do you any good. I hope that makes sense!

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Comment on Five SEO Myths to Stop Believing by Vipin Nayar https://www.dealeron.com/blog/five-seo-myths-to-stop-believing/#comment-24264 Sat, 05 Jun 2021 00:56:48 +0000 https://www.dealeron.com/?p=12557#comment-24264 Awesome content kelcey, as you said duplicate content not leads to penalty untill then you have no issue with search listings, but I have personally seen that when we use to put copy content on side it’s ranking never improved but as we switched to unique and quality content our sites start ranking high on search engine. So I personally try to have unique content in my site, I use copyscape for this.

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Comment on How to Identify Bot Traffic in Google Analytics by Sean Kerndt https://www.dealeron.com/blog/how-to-identify-bot-traffic-in-google-analytics/#comment-23914 Thu, 22 Apr 2021 16:43:03 +0000 https://www.dealeron.com/?p=11772#comment-23914 Hello! Bots would be considered a direct source of web traffic.

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Comment on How to Identify Bot Traffic in Google Analytics by Soroush https://www.dealeron.com/blog/how-to-identify-bot-traffic-in-google-analytics/#comment-23885 Mon, 19 Apr 2021 05:31:37 +0000 https://www.dealeron.com/?p=11772#comment-23885 HI! thanks very much for the information.
are bots considered organic search or direct source?

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Comment on Google Search Overview: 2021 by SwiftChat Live Chat App https://www.dealeron.com/blog/google-search-overview-2021/#comment-23696 Tue, 06 Apr 2021 09:48:36 +0000 https://www.dealeron.com/?p=12428#comment-23696 Make sure that your website is optimized for users, every single aspect, and you’ll be alright.

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Comment on Who We Are: Jayna Freeman, Director of Customer Support by Paul https://www.dealeron.com/blog/who-we-are-jayna-freeman-director-of-customer-support/#comment-23164 Tue, 02 Mar 2021 14:51:57 +0000 https://www.dealeron.com/?p=12341#comment-23164 Great article! Thanks Jayna for sharing a little about yourself. I can see why you’re making such a big difference at Dealeron.

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Comment on Find Out What the CPRA Means For Your Website Today! by https://creditservices-24k.descubrechile.cl/ https://www.dealeron.com/blog/find-out-what-the-cpra-means-for-your-website-today/#comment-22698 Sun, 17 Jan 2021 03:05:14 +0000 https://www.dealeron.com/?p=12271#comment-22698 Great article.

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Comment on How to Identify Bot Traffic in Google Analytics by Joe Smith https://www.dealeron.com/blog/how-to-identify-bot-traffic-in-google-analytics/#comment-22323 Wed, 23 Dec 2020 23:18:40 +0000 https://www.dealeron.com/?p=11772#comment-22323 Wow this article was helpful

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Comment on Will Google start charging for local search? by sravani https://www.dealeron.com/blog/will-google-start-charging-for-local-search/#comment-22299 Tue, 22 Dec 2020 06:17:47 +0000 https://www.dealeron.com/?p=10823#comment-22299 I have gone through your blog and it is really informative and helpful.I have also written a blog on the same topic & let me know your response on that
https://www.piamamedialabs.com/google-my-business-features/

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Comment on What Happens if You Stop SEO? by Kelcey Drapp https://www.dealeron.com/blog/what-happens-if-you-stop-seo/#comment-22123 Wed, 09 Dec 2020 15:56:07 +0000 https://www.dealeron.com/?p=11735#comment-22123 Hey Rose, thanks for this question! You will very likely see some fluctuations, but I doubt it will have a really long term negative effect on your SERP visibility. There are a number of factors at play that can affect this as well, i.e. what time of year/what time in your personal marketing cycle did you stop, what was done previously compared to what is being done now that you’ve restarted, etc. A good measure would be to look into your Analytics reporting to compare the first 7 months before stopping, with the 7 months after restarting. This may show some good insight as to what the effect of the 2 months paused was. Hope this helps!

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Comment on The Art of the Gimmick: 5 Things You Should Consider Before Using One to Market Your Business by Richard https://www.dealeron.com/blog/the-art-of-the-gimmick-5-things-you-should-consider-before-using-one-to-market-your-business/#comment-22045 Fri, 04 Dec 2020 12:50:15 +0000 https://www.dealeron.com/?p=12236#comment-22045 I’d like to thank you for writing on this topic. The information you provided was very useful. I will visit again in the near future.

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Comment on What Happens if You Stop SEO? by Rose Grants https://www.dealeron.com/blog/what-happens-if-you-stop-seo/#comment-21877 Mon, 23 Nov 2020 03:48:54 +0000 https://www.dealeron.com/?p=11735#comment-21877 I did SEO for my new site for 7 months then I stopped for 2 months and began again. Will it have a very negative effect on my site SERP ?

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Comment on What Is Google’s Core Web Vitals Checking On? by SwiftChat Live Chat App https://www.dealeron.com/blog/what-is-googles-core-web-vitals-checking-on/#comment-21217 Fri, 23 Oct 2020 07:02:51 +0000 https://www.dealeron.com/?p=12204#comment-21217 Great video. Informative and to the point.

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Comment on 10 Strangest Cars Ever Made by Razel https://www.dealeron.com/blog/10-strangest-cars-ever-made/#comment-20492 Wed, 09 Sep 2020 16:32:51 +0000 https://www.dealeron.com/?p=12146#comment-20492 I would love to have one of this for myself and put it in my garage to preserve its value.

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Comment on ADA Compliance – How accessible is your website? by John Northup https://www.dealeron.com/blog/ada-compliance-how-accessible-is-your-website/#comment-18727 Tue, 07 Jul 2020 13:41:37 +0000 https://www.dealeron.com/?p=11509#comment-18727 AccessiBe is *not* integrated with WAVE. The WAVE popup simply warns users that accessiBe modifies content while WAVE is running, which interferes with WAVE’s detection and accuracy.

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Comment on Facebook reviews have changed! by Kelcey Drapp https://www.dealeron.com/blog/facebook-reviews-changed/#comment-18468 Tue, 02 Jun 2020 22:57:04 +0000 https://www.dealeron.com/?p=10529#comment-18468 Hi Brenda, you should be able to reactivate your reviews/recommendations in page settings (directions here: https://www.facebook.com/help/548274415377576). All previous reviews/recommendations will be displayed.

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Comment on Facebook reviews have changed! by Brenda https://www.dealeron.com/blog/facebook-reviews-changed/#comment-18326 Sun, 17 May 2020 22:08:30 +0000 https://www.dealeron.com/?p=10529#comment-18326 Question:. If a business removes the review button, how do they reactivate the review button to be displayed again. Also, when they recativate the review button are the reviews from the past still there. I’m assuming they are and if so is there a process to bring them up. Thank you.

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Comment on Adapting Your Service Department During Social Distancing by shweta goel https://www.dealeron.com/blog/adapting-your-service-department-during-social-distancing/#comment-18295 Fri, 15 May 2020 08:22:17 +0000 https://www.dealeron.com/?p=11865#comment-18295 thanks for sharing it’s really helpful

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Comment on 5 Tips for optimizing your Google My Business listing by Websst https://www.dealeron.com/blog/5-tips-optimizing-google-business-listing/#comment-18190 Wed, 06 May 2020 14:35:10 +0000 https://www.dealeron.com/?p=10155#comment-18190 Thank you for useful post.
Regards Dan

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Comment on Which categories should you choose in GMB? by Kelcey Drapp https://www.dealeron.com/blog/which-categories-should-you-choose-in-gmb/#comment-17919 Wed, 08 Apr 2020 14:47:08 +0000 https://www.dealeron.com/?p=10777#comment-17919 Hi Ned, you can create listings for each of your departments and nest them under the main listing. They shouldn’t be stand alone listings, but as long as your main dealership listing is primary, you should be good to go. Here are some resources:

https://support.google.com/business/answer/3038177
https://support.google.com/business/answer/9074290

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Comment on Which categories should you choose in GMB? by Ned https://www.dealeron.com/blog/which-categories-should-you-choose-in-gmb/#comment-17861 Thu, 02 Apr 2020 02:15:01 +0000 https://www.dealeron.com/?p=10777#comment-17861 Should dealers have separate GMB profiles for sales, service and parts and only show appropriate categories for each profile?

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Comment on SEO in the Time of Covid-19 by Juan Ortero https://www.dealeron.com/blog/seo-in-the-time-of-covid-19/#comment-17769 Fri, 20 Mar 2020 14:53:51 +0000 https://www.dealeron.com/?p=11800#comment-17769 Thank you for this! with our clients scrambling to figure out what to do right now it’s nice to reiterate how “long term” SEO strategies really are.

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Comment on Find local digital marketing meetups by Noelia https://www.dealeron.com/blog/find-local-digital-marketing-meetups/#comment-17350 Fri, 31 Jan 2020 16:08:01 +0000 https://www.dealeron.com/?p=10217#comment-17350 I agree, the local meetups are really important for me. Not just in order to acquire more knowledge through different point of views, experiences but also it is great to meet other people in your area or establish working relationships. Thanks for sharing your knowledge.

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Comment on How will SEO change in 2020? by Kelcey Drapp https://www.dealeron.com/blog/how-will-seo-change-in-2020/#comment-17271 Mon, 27 Jan 2020 16:46:20 +0000 https://www.dealeron.com/?p=11519#comment-17271 Jorge, I am so glad you enjoyed the video. Backlinks are so important and linkbuilding is key. Keep practicing and learning!

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Comment on Awesome Digital Marketing Conferences You Should Attend in 2018 by Elizabeth W Rico https://www.dealeron.com/blog/awesome-digital-marketing-conferences-attend-2018/#comment-17239 Fri, 24 Jan 2020 11:35:31 +0000 https://www.dealeron.com/?p=9611#comment-17239 great article
bt you should update your article, now 2020 🙂

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Comment on How will SEO change in 2020? by Jorge https://www.dealeron.com/blog/how-will-seo-change-in-2020/#comment-17180 Sat, 18 Jan 2020 07:54:03 +0000 https://www.dealeron.com/?p=11519#comment-17180 Hello Kelcy!
I agree with you here on voice search because lot of people are getting so much help from voice search.
Another thing We always heard Content is the king but the importance of backlinks is are growing rapidly. and I am so week in link building. by the way thanks for giving us the idea of what is going to happen this year

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Comment on 7 tips to keep you off of the SEO naughty list this holiday season by Kelcey Drapp https://www.dealeron.com/blog/7-tips-to-keep-you-off-of-the-seo-naughty-list-this-holiday-season/#comment-16623 Tue, 03 Dec 2019 22:54:48 +0000 https://www.dealeron.com/?p=11296#comment-16623 Thanks for your comment! We agree about the importance of updating seasonal hours on your listings. So many businesses forget about this!

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Comment on 7 tips to keep you off of the SEO naughty list this holiday season by Turrem Technology https://www.dealeron.com/blog/7-tips-to-keep-you-off-of-the-seo-naughty-list-this-holiday-season/#comment-16472 Sat, 23 Nov 2019 02:47:22 +0000 https://www.dealeron.com/?p=11296#comment-16472 Point number 5 is very important. In fact, GMB and Bing Places send out reminders to update those hours.

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Comment on 4 Ways to Optimize your Website for Voice Search by Kelcey Drapp https://www.dealeron.com/blog/4-ways-to-optimize-your-website-for-voice-search/#comment-16210 Wed, 30 Oct 2019 15:35:20 +0000 https://www.dealeron.com/?p=11062#comment-16210 Great points, Krystal! Thanks for the feedback.

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Comment on 4 Ways to Optimize your Website for Voice Search by Krystal Lewis https://www.dealeron.com/blog/4-ways-to-optimize-your-website-for-voice-search/#comment-16157 Fri, 25 Oct 2019 08:41:16 +0000 https://www.dealeron.com/?p=11062#comment-16157 The biggest takeaway here is to always consider your audience. Voice search is created for users’ convenience. Which is why it is important for your website to be adaptable. Studying the demands of the market is one thing you can do. More importantly, there is always room for progress. This means always finding ways to improve service to your audience.

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Comment on 5 Tips for optimizing your Google My Business listing by rohit aggarwal https://www.dealeron.com/blog/5-tips-optimizing-google-business-listing/#comment-16143 Thu, 24 Oct 2019 06:23:46 +0000 https://www.dealeron.com/?p=10155#comment-16143 thanks for the information

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Comment on Google My Business is your new home page by Kelcey Drapp https://www.dealeron.com/blog/google-my-business-is-your-new-home-page/#comment-16138 Wed, 23 Oct 2019 19:48:04 +0000 https://www.dealeron.com/?p=10391#comment-16138 Your GMB listing, if it ranks at all, will only rank on the 1st page. Your listing will typically always rank for branded searches, and if you’re doing SEO right, it’ll also rank for some non-branded searches. Let me know if I misunderstood or need to clarify further!

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Comment on Can pages blocked by robots.txt still rank? by clarachristy https://www.dealeron.com/blog/can-pages-blocked-by-robots-txt-still-rank/#comment-16074 Fri, 18 Oct 2019 05:41:13 +0000 https://www.dealeron.com/?p=11013#comment-16074 The information you’ve shared in blog is remarkable. Thanks for sharing such quality information.

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Comment on Google My Business is your new home page by Stephen Hall https://www.dealeron.com/blog/google-my-business-is-your-new-home-page/#comment-16001 Fri, 11 Oct 2019 04:52:59 +0000 https://www.dealeron.com/?p=10391#comment-16001 Is Google my Business an automatic first page ranking? Steve Hall 774-392-4248

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Comment on 4 Ways to Optimize your Website for Voice Search by Digital Layout https://www.dealeron.com/blog/4-ways-to-optimize-your-website-for-voice-search/#comment-15627 Fri, 13 Sep 2019 09:14:37 +0000 https://www.dealeron.com/?p=11062#comment-15627 Voice Search Optimization for the content is the biggest factor to rank your web pages in SERP. Google and other search engines are working towards voice search enable SRRP results. I found this article very helpful related to Voice search SEO. Thanks for Your valuable article.

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Comment on Can pages blocked by robots.txt still rank? by Kelcey Drapp https://www.dealeron.com/blog/can-pages-blocked-by-robots-txt-still-rank/#comment-15516 Tue, 03 Sep 2019 22:56:11 +0000 https://www.dealeron.com/?p=11013#comment-15516 Ravi, make sure you’re using 301 redirects to point old pages to new pages. You can also look into 410 status codes to makes those pages drop from the index for good; but if you’ve notated these changes in search console, you should see pretty quick results.

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Comment on Do you have a new “phantom” Google My Business listing? by Kelcey Drapp https://www.dealeron.com/blog/new-google-my-business-department-listing/#comment-15515 Tue, 03 Sep 2019 22:50:15 +0000 https://www.dealeron.com/?p=9576#comment-15515 Riannon, are you trying to create a phantom listing that doesn’t exist yet? If so, I suggest you reach out to GMB support via Twitter so they can get this set up correctly for you. Otherwise, it can be slow and messy to implement.

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Comment on Christmas in July with Google My Business by Kelcey Drapp https://www.dealeron.com/blog/christmas-in-july-with-google-my-business/#comment-15514 Tue, 03 Sep 2019 22:48:46 +0000 https://www.dealeron.com/?p=10883#comment-15514 These updates are live! You should be able to see the changes immediately.

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Comment on Can pages blocked by robots.txt still rank? by Ravi Kumar https://www.dealeron.com/blog/can-pages-blocked-by-robots-txt-still-rank/#comment-15508 Tue, 03 Sep 2019 11:03:15 +0000 https://www.dealeron.com/?p=11013#comment-15508 Thanks Kelcey Drapp, Sharing a great article,

I have one issue regarding URL, I edited the old URL, but in Search Console, in the coverage section its showing Error due to 404, also showing URL in Index, I want to show my edited URL. I also deleted this URL in webmaster but still showing in the index, plz guide what can I do for removing forever.

Another Question is I have deleted my old page in Search console in Remove section, still, show in Index, how can I delete forever? Kindly Guide me.

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Comment on Do you have a new “phantom” Google My Business listing? by Riannon Methner https://www.dealeron.com/blog/new-google-my-business-department-listing/#comment-15324 Tue, 20 Aug 2019 22:10:25 +0000 https://www.dealeron.com/?p=9576#comment-15324 Anyone know what to do when you get to the “Do you want to add a location customers can visit, like a store or office” section? I say yes & type in the address (same as the store). Then I get prompted to – “is this your business” where it shows the main store. I say yes and it redirects me to my main GMB. Thoughts? TIA!

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Comment on Christmas in July with Google My Business by facturacion en linea https://www.dealeron.com/blog/christmas-in-july-with-google-my-business/#comment-15076 Fri, 02 Aug 2019 16:33:25 +0000 https://www.dealeron.com/?p=10883#comment-15076 Woow, thas good news. Especially with the photos that some users upload about my business.
Are this updates already in ? or we have to wait a couple of months to see the changes?
Thank you, btw, you are in my bookmarks now.

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Comment on Do you have a new “phantom” Google My Business listing? by Kelcey Drapp https://www.dealeron.com/blog/new-google-my-business-department-listing/#comment-14614 Mon, 10 Jun 2019 14:50:11 +0000 https://www.dealeron.com/?p=9576#comment-14614 You should be able to create a listing for your service department and claim it under your main, verified GMB listing; then just follow the instructions mentioned here to get it properly integrated.

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Comment on Which categories should you choose in GMB? by Matt https://www.dealeron.com/blog/which-categories-should-you-choose-in-gmb/#comment-14592 Thu, 06 Jun 2019 14:30:01 +0000 https://www.dealeron.com/?p=10777#comment-14592 Thanks

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Comment on Do you have a new “phantom” Google My Business listing? by Grant Strac https://www.dealeron.com/blog/new-google-my-business-department-listing/#comment-14565 Thu, 30 May 2019 17:36:50 +0000 https://www.dealeron.com/?p=9576#comment-14565 My dealership does not have a “phantom” listing but we need to display our service department. How can I add a new listing?

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Comment on Which categories should you choose in GMB? by Greg Gifford https://www.dealeron.com/blog/which-categories-should-you-choose-in-gmb/#comment-14562 Thu, 30 May 2019 14:35:42 +0000 https://www.dealeron.com/?p=10777#comment-14562 The only one that matters is the primary category. After that, order doesn’t matter.

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Comment on Which categories should you choose in GMB? by Matt https://www.dealeron.com/blog/which-categories-should-you-choose-in-gmb/#comment-14561 Thu, 30 May 2019 13:51:28 +0000 https://www.dealeron.com/?p=10777#comment-14561 How important is the order the categories are in for all of the additional categories? I tried to change the order but had previous categories listed before and when I delete and add the categories back in the order you listed It just defaults to what it was previously, even If I delete everything for a day then try to add them one by one. The main reason I ask is because we are a single LMA Cadillac dealership so I wanted to list Used Car Dealer first and Cadillac Dealer second after watching your other video but once I add additional categories Cadillac Dealer gets pushed down from the first additional spot. Thanks

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Comment on Your primary GMB category carries more weight by Greg Gifford https://www.dealeron.com/blog/your-primary-gmb-category-carries-more-weight/#comment-14521 Wed, 22 May 2019 19:13:27 +0000 https://www.dealeron.com/?p=10805#comment-14521 I’d always do a separate GMB profile per brand…Unless it’s a group of brands that’s always tied together, like Chrysler Dodge Jeep Ram. But with your example, I’d definitely have 3 listings!

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Comment on Your primary GMB category carries more weight by Robert van Heerde https://www.dealeron.com/blog/your-primary-gmb-category-carries-more-weight/#comment-14353 Thu, 02 May 2019 13:41:10 +0000 https://www.dealeron.com/?p=10805#comment-14353 Hi Greg,

What if car dealer X sells 3 different brands (new cars) on one fysical location. What GMB-strategy would you prefer? 3 different GMB-profiles:

– Dodge dealer X Rockville
– Chevrolet dealer X Rockville
– Toyota dealer X Rockville

Or one GMB-profile for all 3 brands?

– Dodge, Chevrolet and Toyota dealer X Rockville

Thank you for your time!

Robert van Heerde

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Comment on Google updated the rules about online reviews by Greg Gifford https://www.dealeron.com/blog/google-updated-rules-online-reviews/#comment-14263 Wed, 24 Apr 2019 14:15:10 +0000 https://www.dealeron.com/?p=10177#comment-14263 Yikes – that’s awful. You might want to try calling the Better Business Bureau on that one…

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Comment on SEO is an investment… Don’t give up too soon! by Greg Gifford https://www.dealeron.com/blog/seo-is-an-investment/#comment-14262 Wed, 24 Apr 2019 14:14:22 +0000 https://www.dealeron.com/?p=10779#comment-14262 Elisha – There’s definitely a need for both types, but it’s interesting that they’d focus primarily on Facebook ads… not really the strategy I’d suggest. BUT, that’s definitely an SEM company, not an SEO company. They’re two different things. You might find the same provider/agency to handle ads and SEO, but it’s going to be two different departments or teams.

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Comment on The secret to recovering filtered Yelp reviews by Greg Gifford https://www.dealeron.com/blog/how-to-recover-filtered-yelp-reviews-2/#comment-14248 Mon, 22 Apr 2019 21:11:23 +0000 https://www.dealeron.com/?p=10781#comment-14248 Crawford – sorry you didn’t like the joke… our team thought it was a funny gag BECAUSE of the fact that we used the sound effect every time. We’ll dial it back a bit in future videos –

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Comment on The secret to recovering filtered Yelp reviews by Greg Gifford https://www.dealeron.com/blog/how-to-recover-filtered-yelp-reviews-2/#comment-14247 Mon, 22 Apr 2019 21:09:52 +0000 https://www.dealeron.com/?p=10781#comment-14247 So sorry Anthony! Definitely wasn’t trying to be annoying, we just thought it was really funny to use the sad trombone sound every time we mentioned Yelp…

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Comment on Do you have a new “phantom” Google My Business listing? by Greg Gifford https://www.dealeron.com/blog/new-google-my-business-department-listing/#comment-14246 Mon, 22 Apr 2019 21:08:28 +0000 https://www.dealeron.com/?p=9576#comment-14246 not sure why it’s doing that – we have claimed a few recently and it’s worked normally for us… I’d tweet to Twitter support at @googlemybiz and ask them why it’s doing that for your store…

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Comment on Do you have a new “phantom” Google My Business listing? by Robin https://www.dealeron.com/blog/new-google-my-business-department-listing/#comment-14088 Thu, 04 Apr 2019 20:34:16 +0000 https://www.dealeron.com/?p=9576#comment-14088 Hey Greg,
Great video! But it’s now April 2019 and I’m seeing the same issue as James. I’m logged in as the Primary Owner of the GMB listing account and it’s asking me to enter the address when I go to claim it, which would make a duplicate location of the main GMB listing. Do you know if anything has changed on Google in the last year that would prevent Primary Owners from claiming access to a sub-listing automatically?
Thanks for the help!

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Comment on The secret to recovering filtered Yelp reviews by Crawford https://www.dealeron.com/blog/how-to-recover-filtered-yelp-reviews-2/#comment-14057 Mon, 01 Apr 2019 16:44:28 +0000 https://www.dealeron.com/?p=10781#comment-14057 you playing that sound effect after everytime you said yelp seriously makes me want to shoot myself. i came for the knowledge not some dumass trumpet sad sounds that someone thought would enhance your video. The first time ok but you mustve played that sound 50 times then I stopped listening.

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Comment on The secret to recovering filtered Yelp reviews by Anthony Del Vecchio https://www.dealeron.com/blog/how-to-recover-filtered-yelp-reviews-2/#comment-14019 Fri, 29 Mar 2019 17:54:55 +0000 https://www.dealeron.com/?p=10781#comment-14019 I like your videos, but overuse of the sad trombone made this the most annoying thing I’ve seen in 2019.

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Comment on SEO is an investment… Don’t give up too soon! by Elisha Monken https://www.dealeron.com/blog/seo-is-an-investment/#comment-13808 Thu, 14 Mar 2019 16:52:58 +0000 https://www.dealeron.com/?p=10779#comment-13808 I enjoy watching your videos and use to watch the DealerOn webinars, but felt I shouldn’t ask question b/c we didn’t use DealerOn, well, we bought a new dealership and we it uses DealerOn. So here are my questions. We are who you are talking about in this video. We have changed SEO/SEM providers 3 times over the past few years. I feel the one we have now is focused on Facebook ads(some Adwords) and the ones in the past were focused on Google Adwords. Is there such thing as paying a business to focus on backlinks, business citations, checking the way our website is set up, etc, to help with SEO, or is paying for FB ads and Adwords the best way to gain SEO?

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Comment on Google updated the rules about online reviews by Eleanor https://www.dealeron.com/blog/google-updated-rules-online-reviews/#comment-13634 Thu, 28 Feb 2019 00:44:49 +0000 https://www.dealeron.com/?p=10177#comment-13634 Hi Greg, I had a negative experience with a company, gave them a negative review. The business called me complaining arguing with me, refused to deliver an item that i paid in advance to have delivered and waited an entire day for. At 7:30pm he refuse to deliver because i gave a negative review that was the truth. This seems wrong

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Comment on Why GMB is your New Home Page by Lisa Paolino https://www.dealeron.com/blog/gmb-new-home-page/#comment-13477 Mon, 04 Feb 2019 17:07:03 +0000 https://www.dealeron.com/?p=10714#comment-13477 Thank you!

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Comment on Why GMB is your New Home Page by Greg Gifford https://www.dealeron.com/blog/gmb-new-home-page/#comment-13448 Thu, 31 Jan 2019 22:04:05 +0000 https://www.dealeron.com/?p=10714#comment-13448 Yep – Google is ending Google+, so that message was to let you know that if you have any Google+ pages, they’ll go away in April… Purely for the failed social media side of things. That’s separate from your Google My Business listing, so there’s nothing to worry about there.

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Comment on Why GMB is your New Home Page by Lisa Paolino https://www.dealeron.com/blog/gmb-new-home-page/#comment-13447 Thu, 31 Jan 2019 22:00:42 +0000 https://www.dealeron.com/?p=10714#comment-13447 Saw this message today on our Google pages. “Your Google+ page and any other Google+ pages you manage are going away on April 2, 2019.” What’s going on?

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Comment on Do You YouTube? by Chris K https://www.dealeron.com/blog/do-you-youtube/#comment-13247 Thu, 20 Dec 2018 16:56:34 +0000 https://www.dealeron.com/?p=10682#comment-13247 I got onboard early but there’s so much potential with video. My dealer youtube channel used to be most watched in the world. I created an easy to remember URL too to promote it: http://www.youtubeautos.com . So far over 3 million views.

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Comment on Facebook reviews have changed! by Mobeen Maqbool https://www.dealeron.com/blog/facebook-reviews-changed/#comment-13157 Thu, 29 Nov 2018 11:07:56 +0000 https://www.dealeron.com/?p=10529#comment-13157 Really helpful thanks

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Comment on Facebook reviews have changed! by Annette https://www.dealeron.com/blog/facebook-reviews-changed/#comment-12860 Tue, 09 Oct 2018 01:23:27 +0000 https://www.dealeron.com/?p=10529#comment-12860 Thank you for sharing. It’s nice to know all the details haven’t been released yet. I can stop searching for the moment. Thanks.

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Comment on SEO Through the Years: How the Importance of Backlinks Has Changed by Al Gomez https://www.dealeron.com/blog/importance-of-backlinks/#comment-12824 Tue, 02 Oct 2018 01:41:45 +0000 https://www.dealeron.com/?p=10563#comment-12824 Cool post you’ve got here Greg. I do agree that backlinks still play an important role in giving value to a website but it all depends on the type of backlinks that you can get.

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Comment on Want to recover filtered Yelp reviews? Here’s how… by howard isaacs https://www.dealeron.com/blog/how-to-recover-filtered-yelp-reviews/#comment-12783 Mon, 17 Sep 2018 19:11:23 +0000 https://www.dealeron.com/?p=10235#comment-12783 yelp sucks! would love to have reviews stick

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Comment on Facebook reviews have changed! by tammy https://www.dealeron.com/blog/facebook-reviews-changed/#comment-12776 Fri, 14 Sep 2018 18:20:42 +0000 https://www.dealeron.com/?p=10529#comment-12776 Thanks for sending these. Very helpful.

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Comment on Icon Responsibly by Joe Goldstein https://www.dealeron.com/blog/pick-the-right-icons/#comment-12773 Thu, 13 Sep 2018 18:14:49 +0000 https://www.dealeron.com/?p=10551#comment-12773 All good points here. The only one I’d disagree with is the gear. So many apps, sites, and programs use a gear icon to mean “settings” that I don’t think you can justify using it as anything else, even on a car-related site. That doesn’t mean you have to avoid it, though.

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Comment on Google’s Latest Ad Updates by Diah Alqam https://www.dealeron.com/blog/google-ads-updates-your-dealership/#comment-12743 Fri, 07 Sep 2018 17:23:17 +0000 https://www.dealeron.com/?p=10533#comment-12743 Would like to know more about the product

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Comment on Website Optimization 101: Navigation Best Practices by Trevor Stewart https://www.dealeron.com/blog/dealer-site-navigation-best-pratices/#comment-12740 Thu, 06 Sep 2018 12:03:03 +0000 https://www.dealeron.com/?p=10162#comment-12740 Great post Mike! Navigation is definitely a huge factor for conversion rates, in fact, we have seen 50%+ drops in conversions when dealers play with their navigation to push monthly promos or demo’s etc…

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Comment on How to use a call tracking number in your Google My Business listing by Al Gomez https://www.dealeron.com/blog/use-call-tracking-number-google-business-listing/#comment-12691 Thu, 23 Aug 2018 09:13:55 +0000 https://www.dealeron.com/?p=10415#comment-12691 Nice vid you have here Greg. The explanation is so clear. I haven’t yet tried to use a call tracking number but because of this video, I want to try it. Thanks a lot.

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Comment on Pay attention to your internal link structure by Greg Gifford https://www.dealeron.com/blog/the-importance-of-internal-link-structure/#comment-12674 Thu, 16 Aug 2018 15:52:33 +0000 https://www.dealeron.com/?p=10232#comment-12674 well, for a shoe site, that would be ecommerce – and that means it’s pretty likely that you have a breadcrumb element, where it’s going to show the hierarchy of pages up at the top, and that will show that you’re on shoes > men’s shoes > men’s red shoes – and those elements of the breadcrumb will be links, so you’ll already have that in place.

as for adding them into the page content, it’s probably not really necessary, as they can easily use the breadcrumbs (or search filter system) if they want to “back out” to a broader category/page.

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Comment on Pay attention to your internal link structure by Frank https://www.dealeron.com/blog/the-importance-of-internal-link-structure/#comment-12673 Thu, 16 Aug 2018 14:38:53 +0000 https://www.dealeron.com/?p=10232#comment-12673 Hi Greg,

Good video. One question poped up to my mind: should child pages linking back to their parents or also to their grand-parent?
Let’s say we have the following structure:

Home page: Shoes
cat1A: men’s shoes
cat1B: women’s shoes
Page2A: men’s red shoes
Page2B: men’s blue shoes
etc

Should page 2A and 2B just link back to “men’s shoes” or also to “shoes”?

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Comment on Google My Business is your new home page by Stephanie Ewen https://www.dealeron.com/blog/google-my-business-is-your-new-home-page/#comment-12634 Thu, 09 Aug 2018 13:13:24 +0000 https://www.dealeron.com/?p=10391#comment-12634 Great video, we have a locksmith business and we spend more time looking at what we can share on that listing than anywhere else. I am convinced it affects our call volume. Thanks for the confirmation and info. Can’t wait for next week.

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Comment on An easier way to ask customers for Google reviews by Andrew Costanzo https://www.dealeron.com/blog/easier-way-to-ask-for-reviews/#comment-12631 Wed, 08 Aug 2018 21:38:27 +0000 https://www.dealeron.com/?p=9812#comment-12631 Hi Greg, I procrastinated in following your advise and am now just following your instructions to no avail. Has Google changed the link or the process since this February post? Please advise.

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Comment on 5 Tips for optimizing your Google My Business listing by Rakshit Hirapara https://www.dealeron.com/blog/5-tips-optimizing-google-business-listing/#comment-12624 Tue, 07 Aug 2018 12:53:52 +0000 https://www.dealeron.com/?p=10155#comment-12624 @Greg, Nice research. Thanks

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Comment on SEM KPIs That Actually Sell Cars by Greg Pearce https://www.dealeron.com/blog/sem-kpis-that-actually-sell-cars/#comment-12550 Wed, 18 Jul 2018 13:39:46 +0000 https://www.dealeron.com/?p=10351#comment-12550 Hi Chris,

Sending you an e-mail with the recording now!

Best,
Greg

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Comment on SEM KPIs That Actually Sell Cars by Chris Wooldridge https://www.dealeron.com/blog/sem-kpis-that-actually-sell-cars/#comment-12527 Thu, 12 Jul 2018 10:24:19 +0000 https://www.dealeron.com/?p=10351#comment-12527 Hi Greg, For some reason the email notification about this event went into my junk mail and I just now saw it.
I’d be interested if you could forward me any handouts or recordings/link.
I’m formerly with the Findlay Auto Group in Nevada/Arizona and now have a small agency I consult for the Findlay stores, some of which have already transitioned to Dealeron for their primary websites. Thank you.

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Comment on Do you have a new “phantom” Google My Business listing? by Greg Gifford https://www.dealeron.com/blog/new-google-my-business-department-listing/#comment-12453 Thu, 28 Jun 2018 14:43:24 +0000 https://www.dealeron.com/?p=9576#comment-12453 that’s weird, there must be something else going on… If you’re logged into the account that owns the main listing, claiming the sub-listings should be automatic. You’ll probably want to hit up Twitter support to see if they can help… just tweet to @googlemybiz

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Comment on Do you have a new “phantom” Google My Business listing? by James https://www.dealeron.com/blog/new-google-my-business-department-listing/#comment-12412 Fri, 22 Jun 2018 15:01:25 +0000 https://www.dealeron.com/?p=9576#comment-12412 Hey Greg,

Super helpful information; however, when I try to claim these phantom listing’s they ask me to enter the address. We only have one address for the dealership and google sent us on a wild goose chase the last time we had two business listings present for the same address. So when providing the address it prompts the store we already have on google my business, and takes me to manage that page.

Is there a shortcut around this? Should I claim it as a “new” page? Look forward to hearing from you!

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Comment on Do you have a new “phantom” Google My Business listing? by Greg Gifford https://www.dealeron.com/blog/new-google-my-business-department-listing/#comment-12277 Mon, 04 Jun 2018 20:18:54 +0000 https://www.dealeron.com/?p=9576#comment-12277 currently, it’s only something that’s been rolled out to dealerships – but if you’ve got separate business units and you have separate entrances and signage, then you can create separate GMB listings for yourself!

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Comment on Digital Advertising by Car-buying journey digital strategies | Automotive micro-moments https://www.dealeron.com/automotive-ppc/#comment-12233 Thu, 31 May 2018 15:37:46 +0000 https://www.dealeron.com/?page_id=5960#comment-12233 […] SEM […]

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Comment on Do you have a new “phantom” Google My Business listing? by Max https://www.dealeron.com/blog/new-google-my-business-department-listing/#comment-12229 Thu, 31 May 2018 01:47:29 +0000 https://www.dealeron.com/?p=9576#comment-12229 Amazing and very helpful content, very appreciative of knowledge leaders like you!
Does this subject impact other automotive businesses that are not auto dealers?

Our business is a automotive body shop, but we also have a separate towing + impound division. The auto body and towing + impound have separate hours, separate addresses (within the same complex) and separate entrances etc. Can we take advantage of this google update to partition our GMB listings ?

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Comment on Do you have a new “phantom” Google My Business listing? by Greg Gifford https://www.dealeron.com/blog/new-google-my-business-department-listing/#comment-12072 Wed, 09 May 2018 16:35:21 +0000 https://www.dealeron.com/?p=9576#comment-12072 woah, that’s awesome to hear! maybe they’re finally figuring things out then…

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Comment on Do you have a new “phantom” Google My Business listing? by Darcy Burk https://www.dealeron.com/blog/new-google-my-business-department-listing/#comment-12062 Tue, 08 May 2018 01:31:28 +0000 https://www.dealeron.com/?p=9576#comment-12062 Hey Greg! We had been creating these service listings for dealers for some time as Google isn’t automatically creating them fast enough in Canada. I noticed that for the dealerships we created service listings for, Google has connected the service and sales listings with the “located in” and “see more hours” features. Looks like those that created these ahead of time aren’t “out of luck” after all. Any other reason why you would recommend against creating these yourself if Google hasn’t done so for you already?

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Comment on The 2018 Edition of NADA Mean Tweets by Chris Houston https://www.dealeron.com/blog/2018-edition-nada-mean-tweets/#comment-11830 Sat, 31 Mar 2018 16:14:07 +0000 https://www.dealeron.com/?p=10002#comment-11830 Cute. Totally fake, but cute

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Comment on How to Optimize Your Search Results Pages by Nick @ Brick Marketing https://www.dealeron.com/blog/optimize-search-results-pages/#comment-11782 Mon, 26 Mar 2018 15:00:03 +0000 https://www.dealeron.com/?p=9941#comment-11782 It’s all about making it as easy as possible for visitors to convert. If they’re searching, they know that they want something specific. All landing pages should have a conversion element, the option to buy or fill out a form.

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Comment on Here’s How Facebook Marketplace Will Impact Automotive by Rod https://www.dealeron.com/blog/how-facebook-marketplace-will-impact-automotive/#comment-11718 Mon, 19 Mar 2018 05:09:44 +0000 https://www.dealeron.com/?p=9642#comment-11718 Marketplace is essentially useless for automotive selling and buying.

Hard to filter by location to a geographic area rather than just a city.

Most dealers list only the year and a picture. I won’t even pursue it if the dealer says “call me” when they won’t list basics like ;

Mileage
Options
Price

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Comment on Learn the latest inside tips for Local SEO by Jennifer L Metro https://www.dealeron.com/blog/learn-latest-inside-tips-local-seo/#comment-11631 Thu, 08 Mar 2018 19:27:02 +0000 https://www.dealeron.com/?p=9814#comment-11631 Eek! I need a nap. Mighty good presentation. Thank you.

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Comment on An easier way to ask customers for Google reviews by Greg Gifford https://www.dealeron.com/blog/easier-way-to-ask-for-reviews/#comment-11612 Wed, 07 Mar 2018 14:28:10 +0000 https://www.dealeron.com/?p=9812#comment-11612 Actually, you have to be careful with this – even with wifi turned off, it’s still easy to detect that the majority of your reviews are coming from the same location (yours)… and the algorithm could end up filtering out a bunch of the reviews…

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Comment on An easier way to ask customers for Google reviews by Andrew Costanzo https://www.dealeron.com/blog/easier-way-to-ask-for-reviews/#comment-11534 Fri, 23 Feb 2018 06:04:55 +0000 https://www.dealeron.com/?p=9812#comment-11534 Greg, I am so glad to have read this post. We currently request Google reviews in a delivery details email that we send to each customer once their order has shipped. Within the email are instructions with the steps that you outlined, but now we will simply add the link. Regards, Andrew

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Comment on An easier way to ask customers for Google reviews by Bruce Hartz https://www.dealeron.com/blog/easier-way-to-ask-for-reviews/#comment-11530 Thu, 22 Feb 2018 17:11:55 +0000 https://www.dealeron.com/?p=9812#comment-11530 The easiest way is to ask a customer while they are in the showroom to use their Android phone and turn off wifi. Now just open the Google Maps app. Start to type your business name and it will auto-populate your business, click on that and from the bottom scroll up until you see the 5 stars and from there, your customer can and WILL write you a review in a matter of 2 minutes.
I have used this method for years with no problems from Google.

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Comment on Do you have a new “phantom” Google My Business listing? by Ben Gregory https://www.dealeron.com/blog/new-google-my-business-department-listing/#comment-11467 Mon, 12 Feb 2018 17:50:26 +0000 https://www.dealeron.com/?p=9576#comment-11467 Our Parts department pin showed up on Google Maps, but when we went to claim it, we found that the vendor who supplies our online parts catalog had already claimed it ‘on our behalf’. They say they are just helping us and that it was part of their normal procedure, but this is terrible for any dealership to allow another company to own their Google listing. What happens later when you terminate that vendor agreement? It’s on you to try to wrangle ownership from them. Dealers, please be on the lookout. We are having to make multiple calls to brand X and they are suggesting that we ‘share’ ownership. We are standing firm and demanding ownership of the Google listing.

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Comment on DealerOn Wins “Top Rated” Website and SEO Tools and Services in 2017 DrivingSales Dealer Satisfaction Awards by Maureen Tucker https://www.dealeron.com/blog/dealeron-wins-drivingsales-dealer-satisfaction-awards/#comment-11423 Tue, 06 Feb 2018 13:38:29 +0000 https://www.dealeron.com/?p=9703#comment-11423 Warm congrats from your VSA team

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Comment on Do you have a new “phantom” Google My Business listing? by Greg Gifford https://www.dealeron.com/blog/new-google-my-business-department-listing/#comment-11355 Wed, 24 Jan 2018 15:00:54 +0000 https://www.dealeron.com/?p=9576#comment-11355 Thanks for the info, Joshua – so originally you didn’t see a Service pin, but it showed up a few days later? Might need to do a followup video to let dealers know to keep checking…

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Comment on Do you have a new “phantom” Google My Business listing? by Greg Gifford https://www.dealeron.com/blog/new-google-my-business-department-listing/#comment-11354 Wed, 24 Jan 2018 14:59:14 +0000 https://www.dealeron.com/?p=9576#comment-11354 yep, we’re seeing this happen to a few other dealerships as well. This is a separate issue, it’s just showing that Google sees that there’s an “entity” that owns the dealerships. You definitely don’t want to try to make it into your service department. It’s really not anything to worry about, now that you’ve claimed it. It’s unlikely that any humans will ever see it unless they’re specifically searching for “Thinkniello” on Maps…

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Comment on Do you have a new “phantom” Google My Business listing? by Greg Gifford https://www.dealeron.com/blog/new-google-my-business-department-listing/#comment-11353 Wed, 24 Jan 2018 14:55:15 +0000 https://www.dealeron.com/?p=9576#comment-11353 If it’s already labeled QuickLane, and there’s no link to claim it, then it’s a listing that someone else set up. If it’s not in your account, you should try to track down who set it up so you can get it claimed and moved over, so all your listings are in one account

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Comment on Do you have a new “phantom” Google My Business listing? by Joshua Michael Friedman https://www.dealeron.com/blog/new-google-my-business-department-listing/#comment-11347 Tue, 23 Jan 2018 14:36:13 +0000 https://www.dealeron.com/?p=9576#comment-11347 Tom and Greg, I am circling back to Tom’s first question, and sharing my own experience. I saw this video last week (thanks so much, Greg!) and began to explore what was showing up my own business. Like you, I also found a parts department pin when I zoomed all the way in, which I then built up as Greg recommended. No service pin, though. “Work” is my personal location, since I’m logged in on my mobile Android phone 24/7, I guess, which tracks my every movement. Each morning is an adventure in navigating rush hour, so its placement on the map is because I am logged in while managing GMB, I am guessing. But then, about 2-3 days later, I returned to my Google map, zoomed in, and there was a new pin, for service. Excellent development! I just built up that department listing, as well.

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Comment on Do you have a new “phantom” Google My Business listing? by Ben Gregory https://www.dealeron.com/blog/new-google-my-business-department-listing/#comment-11325 Thu, 18 Jan 2018 23:32:20 +0000 https://www.dealeron.com/?p=9576#comment-11325 Great topic, and a much-needed update from Google! I searched our dealership names and found that Google put two of our dealerships (a BMW dealership and a Land Rover dealership) as connected by a new “phantom” parent location. Sort of the opposite of what I had hoped for.

I chose to claim the listing and mark it closed because it does not exist – but any feedback you have would be welcome. To find the listing, search “Niello BMW Sacramento” and see that it is listed as “Located in: Thinkniello”.

Thinkniello is not a real location or a department, and I cannot make it into our Service department since Google has ranked it as the parent location for both dealerships (Land Rover Sacramento being the other dealership).

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Comment on Do you have a new “phantom” Google My Business listing? by Tim Bartz https://www.dealeron.com/blog/new-google-my-business-department-listing/#comment-11324 Thu, 18 Jan 2018 23:06:43 +0000 https://www.dealeron.com/?p=9576#comment-11324 I don’t see a claim business on my Service (Quick Lane) department listing but the hours are correct to my service department. I also, don’t see the department as part of my GMBs. Any suggestions?

Thanks

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Comment on Do you have a new “phantom” Google My Business listing? by Greg Gifford https://www.dealeron.com/blog/new-google-my-business-department-listing/#comment-11322 Thu, 18 Jan 2018 18:02:28 +0000 https://www.dealeron.com/?p=9576#comment-11322 I wouldn’t add it back in – if you don’t have any department listings there, you’re ok…

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Comment on Do you have a new “phantom” Google My Business listing? by Greg Gifford https://www.dealeron.com/blog/new-google-my-business-department-listing/#comment-11321 Thu, 18 Jan 2018 17:58:56 +0000 https://www.dealeron.com/?p=9576#comment-11321 if they’re already named with the dealership name, then they’re listings that someone else has set up previously – not the new phantom department listings that showed up automatically. Definitely claim anything to be sure you control it, and then optimize, but I definitely wouldn’t try to set up new listings.

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Comment on Do you have a new “phantom” Google My Business listing? by Bear Dalton https://www.dealeron.com/blog/new-google-my-business-department-listing/#comment-11320 Thu, 18 Jan 2018 17:06:16 +0000 https://www.dealeron.com/?p=9576#comment-11320 What if you have a former Service listing that you removed last year upon recommendation from SEO Advertiser? It is there but marked as closed. Should we ad it back in?

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Comment on Do you have a new “phantom” Google My Business listing? by Tom Hawkins https://www.dealeron.com/blog/new-google-my-business-department-listing/#comment-11309 Mon, 15 Jan 2018 18:13:08 +0000 https://www.dealeron.com/?p=9576#comment-11309 Greg…Chip Dorman referred me to this video when I found what you describe as a “phantom” listing on Google called “Hawkins Chevrolet Parts”. I had claimed it with the intent to remove it when I got advised to keep it per your video. I do NOT have a “Hawkins Chevrolet Service” listing, but watching your video leads me to believe I should NOT create one from scratch. Then, I zoomed in as you suggested and found the pin for “Hawkins Chevrolet Parts”, but also a pin on our building called “Work”. Do you think I could change that to “Hawkins Chevrolet Service” and update per your suggestions in this video? Thanks for considering to answer these questions…
Tom Hawkins

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Comment on Always test everything! by Grant https://www.dealeron.com/blog/always-test-everything/#comment-11279 Thu, 04 Jan 2018 14:46:22 +0000 https://www.dealeron.com/?p=9535#comment-11279 Great video. Always be testing is the name of the game. Experimentation leads to greater optimization.

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Comment on 2017 Local Search Ranking Factors by Paloma Biwa https://www.dealeron.com/blog/2017-local-search-ranking-factors/#comment-11191 Tue, 12 Dec 2017 14:23:56 +0000 https://www.dealeron.com/?p=6712#comment-11191 Great lesson for local SEO. I have just got one local optimization project and my client was asking for the things I am about to do. I knew couple of things like Google My Business registration and local citation building but from here I got a clear picture of entire local SEO process. Getting positive reviews and being regular on Google Plus are important. Now I can send more comprehensive reports to my local SEO clients. Thanks for publishing this.

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Comment on Four Things You Should Never Do When Redirecting by Nick @ BrickMarketing.com https://www.dealeron.com/blog/four-things-never-redirecting/#comment-11152 Fri, 01 Dec 2017 16:15:13 +0000 https://www.dealeron.com/?p=9376#comment-11152 This is why it’s so important to be organized as you create re-directs. Always keep records of “old” URLs and where they’re pointing to so that you can avoid chains and loops. And remember to redirect to the most related page of the website to the old page. A global redirect to the homepage is OK, but sending traffic to a page that’s the most similar is better.

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Comment on We’re headed to Charlotte! by DealerOn https://www.dealeron.com/blog/were-headed-to-charlotte/#comment-11018 Tue, 24 Oct 2017 13:52:10 +0000 https://www.dealeron.com/?p=9176#comment-11018 Registration & breakfast is Thursday, November 2 at 8:30 a.m. The first session is at 9:00 a.m. and the last is at 3:00 p.m. Golfing begins at 3:30 p.m.

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Comment on We’re headed to Charlotte! by Ivan Sandoval https://www.dealeron.com/blog/were-headed-to-charlotte/#comment-11016 Mon, 23 Oct 2017 14:45:13 +0000 https://www.dealeron.com/?p=9176#comment-11016 What time does this start/end?

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Comment on 2017 Local Search Ranking Factors by Physio https://www.dealeron.com/blog/2017-local-search-ranking-factors/#comment-10923 Fri, 06 Oct 2017 19:49:26 +0000 https://www.dealeron.com/?p=6712#comment-10923 Hi Greg. Something I’ve noticed but can’t confirm is that businesses that have Local Guides reviewing them rank higher, than businesses that have many reviews but not local guides. Do you get the same feeling? Thanks.

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Comment on 2017 Local Search Ranking Factors by Stalin https://www.dealeron.com/blog/2017-local-search-ranking-factors/#comment-10920 Fri, 06 Oct 2017 08:30:31 +0000 https://www.dealeron.com/?p=6712#comment-10920 Hey Greg! Thanks for sharing this video. I appreciate the work you’ve done for this.

Looking forward to get more knowledge from you.

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Comment on We want to make a difference. Here’s how you can help. by Another Philly Boy https://www.dealeron.com/blog/help-for-hurricane-harvey/#comment-10605 Sat, 02 Sep 2017 00:57:46 +0000 https://www.dealeron.com/?p=8943#comment-10605 Great pitch Bro!

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Comment on Ranking reports don’t show SEO success by Greg Gifford https://www.dealeron.com/blog/ranking-reports-dont-show-seo-success/#comment-10545 Wed, 26 Jul 2017 13:49:58 +0000 https://www.dealeron.com/?p=6583#comment-10545 Sandra –

SEO and website development/hosting are two different things. IF you’re not showing up for important keywords for your business, you’ll need to work with someone who knows SEO to help get your site more visibility (it’s a totally different task set).

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Comment on Rage Against the Machine: Getting Your PPC Automation Straight by Michael Zak https://www.dealeron.com/blog/blograge-against-the-machine-getting-your-ppc-automation-straight/#comment-10543 Fri, 07 Jul 2017 19:21:45 +0000 https://www.dealeron.com/?p=7092#comment-10543 Great reminders Shaun as you have now pushed me to double check all my links and ads.

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Comment on A few truths about SEO by Tracie Costabile https://www.dealeron.com/blog/a-few-truths-about-seo/#comment-10542 Fri, 09 Jun 2017 16:04:59 +0000 https://www.dealeron.com/?p=7025#comment-10542 Spot on, Greg! Thank you for educating dealers on this topic. There is a lot of misinformation out there.

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Comment on 2017 Local Search Ranking Factors by Design Fleek https://www.dealeron.com/blog/2017-local-search-ranking-factors/#comment-10539 Wed, 07 Jun 2017 21:13:25 +0000 https://www.dealeron.com/?p=6712#comment-10539 Thanks for posting this data, Greg! It’s always so interesting to see how the ranking factors change from year to year!

Cheers!

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Comment on 2017 Local Search Ranking Factors by Lee Fogel https://www.dealeron.com/blog/2017-local-search-ranking-factors/#comment-10538 Wed, 07 Jun 2017 14:25:31 +0000 https://www.dealeron.com/?p=6712#comment-10538 Good stuff as always, Greg! Thanks for the insights and fresh look at the (digital) world around our dealership.

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Comment on 2017 Local Search Ranking Factors by Greg Gifford https://www.dealeron.com/blog/2017-local-search-ranking-factors/#comment-10537 Wed, 19 Apr 2017 18:28:07 +0000 https://www.dealeron.com/?p=6712#comment-10537 Not at all! Proximity isn’t the ONLY ranking factor… Just like before, when links were the #1 factor, it didn’t mean that the other factors were pointless. It’s the aggregate signal that matters, so all of the other factors (and the Local SEO consultant’s job) still matter… a lot.

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Comment on Down With Misleading Dealership Reports! by Joo Chung https://www.dealeron.com/blog/misleading-dealership-reports/#comment-10500 Wed, 05 Apr 2017 18:19:10 +0000 https://www.dealeron.com/?p=5803#comment-10500 yet another comment

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Comment on Down With Misleading Dealership Reports! by Joo Chung https://www.dealeron.com/blog/misleading-dealership-reports/#comment-10499 Wed, 05 Apr 2017 17:37:13 +0000 https://www.dealeron.com/?p=5803#comment-10499 yet another comment

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Comment on Down With Misleading Dealership Reports! by Joo Chung https://www.dealeron.com/blog/misleading-dealership-reports/#comment-10498 Wed, 05 Apr 2017 17:36:57 +0000 https://www.dealeron.com/?p=5803#comment-10498 hey another test comment

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Comment on Down With Misleading Dealership Reports! by Joo Chung https://www.dealeron.com/blog/misleading-dealership-reports/#comment-10497 Wed, 05 Apr 2017 17:33:38 +0000 https://www.dealeron.com/?p=5803#comment-10497 test

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Comment on 10 tips for avoiding shady SEO providers by Joo Chung https://www.dealeron.com/blog/10-tips-avoiding-shady-seo-providers/#comment-10496 Wed, 05 Apr 2017 15:25:48 +0000 https://dealeroncorp.wpengine.com/?p=5767#comment-10496 this is a test comment

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Comment on 10 tips for avoiding shady SEO providers by Joo Chung https://www.dealeron.com/blog/10-tips-avoiding-shady-seo-providers/#comment-10495 Wed, 05 Apr 2017 15:25:37 +0000 https://dealeroncorp.wpengine.com/?p=5767#comment-10495 test

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Comment on 2017 Local Search Ranking Factors by Mike https://www.dealeron.com/blog/2017-local-search-ranking-factors/#comment-10536 Tue, 04 Apr 2017 14:09:10 +0000 https://www.dealeron.com/?p=6712#comment-10536 With “Proximity to Searcher is the New #1 Local Search Ranking Factor” it seems that all that this analysis, strategy hard work and the role of the Local SEO Consultant for that matter are all on their way out? https://moz.com/blog/proximity-to-searcher-is-new-top-local-search-ranking-factor

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Comment on 2017 Local Search Ranking Factors by Greg Gifford https://www.dealeron.com/blog/2017-local-search-ranking-factors/#comment-10535 Wed, 29 Mar 2017 15:42:19 +0000 https://www.dealeron.com/?p=6712#comment-10535 Actually, reviews have always been an important ranking factor for local search… they’re just a bit more powerful now than they used to be…

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Comment on 2017 Local Search Ranking Factors by Steve Stein https://www.dealeron.com/blog/2017-local-search-ranking-factors/#comment-10534 Tue, 28 Mar 2017 18:31:38 +0000 https://www.dealeron.com/?p=6712#comment-10534 These are great insights for us guys that don’t have time to dig into deep data. Thanks

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Comment on 6 Ways To Optimize Your Content for Local by James Watson https://www.dealeron.com/blog/blog6-ways-optimize-content-for-local/#comment-10541 Tue, 28 Mar 2017 10:33:50 +0000 https://www.dealeron.com/?p=6766#comment-10541 Thanks for sharing this blog post…! Very Helpful & informative blog post that you have shared with us. In SEO the content is major part of website.

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Comment on Help Stop Stolen Content From Outranking Your Dealership Website by VideoPortal https://www.dealeron.com/blog/stolen-content-outranking/#comment-10502 Sun, 26 Mar 2017 21:00:41 +0000 https://dealeroncorp.wpengine.com/blog/?p=1256#comment-10502 October of last year, Gary Illyes from Google said that this typically happens when the site that content is being stolen from has a search quality issue or penalty. John Mueller did not address that point, which makes sense based on how John answers these types of questions.

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Comment on 2017 Local Search Ranking Factors by Rachel Howe https://www.dealeron.com/blog/2017-local-search-ranking-factors/#comment-10533 Fri, 24 Mar 2017 16:40:06 +0000 https://www.dealeron.com/?p=6712#comment-10533 Love the video Greg! Interesting to see how things are weighted change over time. Weren’t reviews a non-ranking factor previously? I knew it was good to have them, but heard they weren’t a ranking factor. If that’s changed, I better get on it!

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Comment on How to Write Awesome Content For Your Website by Aj https://www.dealeron.com/blog/how-to-write-awesome-content-website/#comment-10540 Thu, 16 Mar 2017 13:52:46 +0000 https://www.dealeron.com/?p=6751#comment-10540 at least the Simpsons characters dressed up!!!

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Comment on Ranking reports don’t show SEO success by Emmerey Rose https://www.dealeron.com/blog/ranking-reports-dont-show-seo-success/#comment-10531 Fri, 03 Mar 2017 03:32:30 +0000 https://www.dealeron.com/?p=6583#comment-10531 Makes sense. Thanks Greg for the feedback! Great video btw 🙂

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Comment on Ranking reports don’t show SEO success by Greg Gifford https://www.dealeron.com/blog/ranking-reports-dont-show-seo-success/#comment-10530 Thu, 02 Mar 2017 18:37:28 +0000 https://www.dealeron.com/?p=6583#comment-10530 Well yeah – clearly they’re an important aspect of what we do… We’re just saying that tracking how you rank for a certain set of keywords isn’t an accurate metric of success with SEO. You could rank #1 for hundreds of phrases, but if they’re not phrases that any human ever searches, who cares? You get zero incremental traffic. SEO’s *REAL* goal is to increase traffic and get more/better leads…

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Comment on Ranking reports don’t show SEO success by Emmerey Rose https://www.dealeron.com/blog/ranking-reports-dont-show-seo-success/#comment-10529 Fri, 24 Feb 2017 02:52:11 +0000 https://www.dealeron.com/?p=6583#comment-10529 Interesting post Greg. Very well said. Keywords aren’t accurate metrics to measure seo success but don’t they still weigh big? I mean, don’t keywords affect seo?

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Comment on Are you REALLY thinking mobile first? by James Watson https://www.dealeron.com/blog/really-thinking-mobile-first/#comment-10528 Mon, 13 Feb 2017 12:06:10 +0000 https://www.dealeron.com/?p=6531#comment-10528 Yes. We thinking mobile first for every website, because now a days every users use mobile or smart phones for their work, all users prefer mobile first rule. So it is best way to engage with your client or customers.

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Comment on A Special Thanksgiving Wednesday Workshop by Eliana Raggio https://www.dealeron.com/blog/bloga-special-thanksgiving-wednesday-workshop/#comment-10527 Wed, 23 Nov 2016 19:27:02 +0000 https://www.dealeron.com/?p=6315#comment-10527 Sounds delish, guys! 😀
Thanks!

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Comment on Details about the recent Possum and Penguin updates from Google by Greg Gifford https://www.dealeron.com/blog/details-recent-google-updates/#comment-10526 Tue, 22 Nov 2016 20:01:35 +0000 https://www.dealeron.com/?p=6148#comment-10526 Thanks! It’s probably my favorite company shirt yet…

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Comment on Details about the recent Possum and Penguin updates from Google by Rob Watson https://www.dealeron.com/blog/details-recent-google-updates/#comment-10525 Fri, 30 Sep 2016 21:48:19 +0000 https://www.dealeron.com/?p=6148#comment-10525 Hey Greg – another interesting update, especially the bits about the map pack.

Do you think there is any correlation between different or multiple business categories on GMB? For example, if our dealership sells new and used cars, should we be using the used cars category as a secondary one?

I’m noticing that a lot of companies that get in to the map pack for used cars +city searches do have used car dealer as one of their categories. However, I never noticed whether or not this was the case before the algo change so I don’t know if this is new.

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Comment on Details about the recent Possum and Penguin updates from Google by Steve https://www.dealeron.com/blog/details-recent-google-updates/#comment-10524 Thu, 29 Sep 2016 14:43:11 +0000 https://www.dealeron.com/?p=6148#comment-10524 Love the T-shirt, Greg

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Comment on Advanced SEO Presentation from Digital Dealer 21 by Greg Gifford https://www.dealeron.com/blog/advanced-seo-presentation-digital-dealer-21/#comment-10523 Tue, 06 Sep 2016 20:43:18 +0000 https://www.dealeron.com/?p=6036#comment-10523 Wow, thanks Roger – so glad you found it useful!

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Comment on Advanced SEO Presentation from Digital Dealer 21 by Greg Gifford https://www.dealeron.com/blog/advanced-seo-presentation-digital-dealer-21/#comment-10522 Tue, 06 Sep 2016 20:42:41 +0000 https://www.dealeron.com/?p=6036#comment-10522 The slides from last year? https://bit.ly/dd20seo

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Comment on DealerOn Took Digital Dealer 21! by Ilana Zur https://www.dealeron.com/blog/blogdigital-dealer-21-recap/#comment-10517 Sun, 04 Sep 2016 11:10:58 +0000 https://www.dealeron.com/?p=5993#comment-10517 You certainly did! We were very excited to connect with DealerOn at the conference.

Keep up the good work!

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Comment on Advanced SEO Presentation from Digital Dealer 21 by Roger McManus https://www.dealeron.com/blog/advanced-seo-presentation-digital-dealer-21/#comment-10521 Fri, 02 Sep 2016 15:56:53 +0000 https://www.dealeron.com/?p=6036#comment-10521 This is an amazing presentation. It takes 45 minutes, but you should set aside two hours. You will be taking lots of notes. I am glad I did not try to take all of this in live. It would have driven me crazy trying to get it all in. Excellent, Greg. Thank you.

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Comment on Advanced SEO Presentation from Digital Dealer 21 by GINO LITVAK https://www.dealeron.com/blog/advanced-seo-presentation-digital-dealer-21/#comment-10520 Wed, 31 Aug 2016 19:17:43 +0000 https://www.dealeron.com/?p=6036#comment-10520 Where are those slides again you mentioning on 5:50? beadly-dd20seo??_

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Comment on Can you sell cars with Pokemon Go? by Greg Gifford https://www.dealeron.com/blog/can-sell-cars-pokemon-go/#comment-10519 Mon, 22 Aug 2016 14:37:23 +0000 https://www.dealeron.com/?p=6011#comment-10519 That’s the only place you can go… You’ll just have to keep an eye out for when it’s back up.

Best way to see if there’s a Pokestop nearby is to install the app. If you don’t see one right next to the dealership, you might be out of luck…

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Comment on Can you sell cars with Pokemon Go? by Boris https://www.dealeron.com/blog/can-sell-cars-pokemon-go/#comment-10518 Fri, 19 Aug 2016 21:10:10 +0000 https://www.dealeron.com/?p=6011#comment-10518 Awesome tip Greg!
The current Niantic page to suggest to turn any location into a Pokestop is down (https://support.pokemongo.nianticlabs.com/hc/en-us/requests/new?ticket_form_id=319928) I heard it is because they have too many location requests to process.

Do you know where can I fill the new form?

Also, do you know where can I learn where are the closest Pokestops to my dealership?

Thanks,

Boris
Marketing Manager,
East Court Ford Lincoln

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Comment on The Most Important Question To Ask In Local SEO by Greg Gifford https://www.dealeron.com/blog/most-important-question-local-seo/#comment-10515 Wed, 10 Aug 2016 17:24:12 +0000 https://www.dealeron.com/?p=5894#comment-10515 Jim –

Definitely! We can help with any automotive type business!

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Comment on The Most Important Question To Ask In Local SEO by Jim https://www.dealeron.com/blog/most-important-question-local-seo/#comment-10514 Mon, 08 Aug 2016 17:48:52 +0000 https://www.dealeron.com/?p=5894#comment-10514 would your service work for a heavy truck dealership also.

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Comment on You May Actually WANT a High Bounce Rate! by Greg Gifford https://www.dealeron.com/blog/may-actually-want-high-bounce-rate/#comment-10512 Wed, 20 Jul 2016 13:24:27 +0000 https://www.dealeron.com/?p=5867#comment-10512 Nick –

There’s no way to really look at the “pure” bounce rate – just leave it at the default setup and understand how it’s calculated, and use it as a guide – if you have one page that has a much higher number than others, then take a look at the page… but always make sure you’re paying attention to phone call volume!

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Comment on You May Actually WANT a High Bounce Rate! by Nick Allen https://www.dealeron.com/blog/may-actually-want-high-bounce-rate/#comment-10511 Mon, 11 Jul 2016 16:18:34 +0000 https://www.dealeron.com/?p=5867#comment-10511 Great video.

What’s the best way to look at the “pure” bounce rate to compare the actions/events affecting the bounce rate?

See you in Vegas!

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Comment on Don’t forget the marketing part of content marketing! by Rob Watson https://www.dealeron.com/blog/dont-forget-marketing-part-content-marketing/#comment-10513 Thu, 07 Jul 2016 10:13:02 +0000 https://www.dealeron.com/?p=5873#comment-10513 Hey Greg – this comment is totally off-topic, but today I stumbled across something that instantly made me think of you! I was on your Local SEO training at Brighton SEO a couple of months back and you mentioned about how it’s a pain for you that Google removed the ability to search from different locations.

Anyway, did you know about this tool from SERPS.com? https://serps.com/tools/google-search-location/

Hope that helps and keep up the great work – really enjoying your blog.

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Comment on Advanced SEO Presentation from SearchLove by Greg Gifford https://www.dealeron.com/blog/advanced-seo-presentation-searchlove/#comment-10510 Wed, 06 Jul 2016 17:34:15 +0000 https://www.dealeron.com/?p=5845#comment-10510 Mark –

if you’re serving customers nationwide, then is it just an ecommerce model? or are you a service business with actual techs who service customers at their location? Really tough to answer without more info – BUT – first check and see if a search for your biz’s keywords pull local results. If so, you’ve got to go with the silo approach – but that’s not going to scale if you’re trying to hit hundreds of cities… your best bet is to create amazing content that’s a gazillion times better than your competitors, and make sure you get tons of links, so that regardless of location, Google sees you guys as the clear #1 authority.

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Comment on Advanced SEO Presentation from SearchLove by Mark https://www.dealeron.com/blog/advanced-seo-presentation-searchlove/#comment-10509 Fri, 01 Jul 2016 13:54:22 +0000 https://www.dealeron.com/?p=5845#comment-10509 If we run a company that serves nationwide customers with only one office location how would you recommend we get ourselves listed in SERP for local. Silos or is it better to create sites for each state with a focus on the cities in that state?

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Comment on Advanced SEO Presentation from SearchLove by Greg Gifford https://www.dealeron.com/blog/advanced-seo-presentation-searchlove/#comment-10508 Mon, 27 Jun 2016 19:35:37 +0000 https://www.dealeron.com/?p=5845#comment-10508 Google image search all the way!

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Comment on Advanced SEO Presentation from SearchLove by Greg Gifford https://www.dealeron.com/blog/advanced-seo-presentation-searchlove/#comment-10507 Mon, 27 Jun 2016 19:35:26 +0000 https://www.dealeron.com/?p=5845#comment-10507 Maybe it’s not showing well cause you’re not local? We actually use both Whitespark and BrightLocal for citation management…

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Comment on Advanced SEO Presentation from SearchLove by Greg Gifford https://www.dealeron.com/blog/advanced-seo-presentation-searchlove/#comment-10506 Mon, 27 Jun 2016 19:34:45 +0000 https://www.dealeron.com/?p=5845#comment-10506 Thanks, Lenny!

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Comment on Advanced SEO Presentation from SearchLove by Lenny Gomez https://www.dealeron.com/blog/advanced-seo-presentation-searchlove/#comment-10505 Mon, 27 Jun 2016 16:26:51 +0000 https://www.dealeron.com/?p=5845#comment-10505 Good stuff there Greg!

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Comment on Advanced SEO Presentation from SearchLove by Chris Erickson https://www.dealeron.com/blog/advanced-seo-presentation-searchlove/#comment-10504 Fri, 24 Jun 2016 08:03:31 +0000 https://www.dealeron.com/?p=5845#comment-10504 Once again, amazing presentation. I’ve watched a few of your presentations and I think this was one of the best. Interestingly enough, re: your reference to Gary’s Used Cars at 34:40, that site doesn’t rank well. Quick question – would you be willing to share your preferred tool for managing directory citations?

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Comment on Advanced SEO Presentation from SearchLove by Rob Watson https://www.dealeron.com/blog/advanced-seo-presentation-searchlove/#comment-10503 Thu, 23 Jun 2016 08:29:14 +0000 https://www.dealeron.com/?p=5845#comment-10503 Hey Greg – another great presentation. A quick question for you – where do you get all your movie stills from? Do you simply do a Google image search or is there a specific site you use? Thanks, and lovin’ your work!

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Comment on Down With Misleading Dealership Reports! by Amy Hughes https://www.dealeron.com/blog/misleading-dealership-reports/#comment-10501 Mon, 06 Jun 2016 12:21:34 +0000 https://www.dealeron.com/?p=5803#comment-10501 Preach on, brother!

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Comment on How to do a quick citation check by Greg Gifford https://www.dealeron.com/blog/quick-citation-check/#comment-10493 Tue, 31 May 2016 15:36:38 +0000 https://dealeroncorp.wpengine.com/?p=5702#comment-10493 Keep in mind – citations aren’t links… sure, you might have a few citation sources that also include a link, but those are almost always no-follow links. Plus, you’re not getting citations because of the links, you’re getting them because they’re a huge part of the local algorithm.

And there’s no possible way that you have 1000 quality citation sites – there simply aren’t that many, regardless of your niche… but as far as how long it takes for them to show up, it’s based more off of how long it takes for those sites to update. Some citation sites only update their database every few months, so it could be 60-90 days before your citation shows up there. Then, once they’re all live, Google has to crawl them. So, there’s no set answer as to how long that all takes…

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Comment on How to do a quick citation check by JRL https://www.dealeron.com/blog/quick-citation-check/#comment-10479 Mon, 30 May 2016 02:33:49 +0000 https://dealeroncorp.wpengine.com/?p=5702#comment-10479 Great Stuff – I am just starting to build my citation links . . When I started I had the basic 4-5 (google, Facebook, yelp) but now I am expanding to the top groups for my niche and location, Orlando. How long before Google recognizes that I have these citations. Hypothetically if I added 1000 quality link sites right now – would it be overnight, a week, a month, or several months before google would recognize those links?

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Comment on Presentation from Brighton SEO [VIDEO] by Doug Caywood https://www.dealeron.com/blog/marketing-to-local-customers/#comment-10293 Wed, 27 Apr 2016 17:01:34 +0000 https://dealeroncorp.wpengine.com/?p=5722#comment-10293 Outstanding presentation! Don’t always agree but always learn. Thanks!

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Comment on Wednesday Workshop – Mean Tweets from NADA by Eliana https://www.dealeron.com/blog/mean-tweets-nada/#comment-10199 Wed, 06 Apr 2016 17:45:19 +0000 https://dealeroncorp.wpengine.com/?p=5656#comment-10199 I loved seeing who left the mean tweet for Jeff Clark! LMAO!!! 😀

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Comment on DealerOn Speaking Schedule by Greg Gifford https://www.dealeron.com/blog/dealeron-speaking-schedule/#comment-10195 Wed, 06 Apr 2016 02:17:04 +0000 https://dealeroncorp.wpengine.com/?p=5489#comment-10195 Not a problem, Ian! I’ll shoot you an email with the info…

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Comment on DealerOn Speaking Schedule by Ian Wakeford https://www.dealeron.com/blog/dealeron-speaking-schedule/#comment-10192 Tue, 05 Apr 2016 12:00:32 +0000 https://dealeroncorp.wpengine.com/?p=5489#comment-10192 Your comments at Nada in your sessions were very though provoking. You mentioned you were talking in the UK soon – can you give me details as I would like to bring several of my team.

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Comment on Google Changes its Search Ads Layout – Now What? by Butch https://www.dealeron.com/blog/google-changes-its-search-ads-layout-now-what/#comment-9966 Tue, 01 Mar 2016 01:01:19 +0000 https://dealeroncorp.wpengine.com/?p=5494#comment-9966 Great stuff Aurko. Always learning from you.

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Comment on DealerOn to rock out Digital Dealer 20. Are you going? by Faye https://www.dealeron.com/blog/dealeron-to-rock-out-digital-dealer-20-are-you-going/#comment-9800 Tue, 02 Feb 2016 08:03:54 +0000 https://dealeroncorp.wpengine.com/?p=5311#comment-9800 Nice post! We will find more time to read on your previous webinars, we are eager to learn great things.

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Comment on The Best SEO Conferences to Attend in 2016 [VIDEO] by James Svoboda https://www.dealeron.com/blog/best-seo-conferences-in-2016/#comment-9621 Sat, 02 Jan 2016 17:34:49 +0000 https://dealeroncorp.wpengine.com/?p=5274#comment-9621 Hey Greg,

Thanks for the MnSearch Summit shout out. This is a great list you’ve put together. I’ve been to most of them and the ones I’ve been to are fantastic.

Cheers!

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Comment on Your Testimonials Page is Worthless [VIDEO] by Dave https://www.dealeron.com/blog/your-testimonials-page-is-worthless/#comment-9606 Wed, 30 Dec 2015 20:11:46 +0000 https://dealeroncorp.wpengine.com/?p=5257#comment-9606 Yup. Same is true of the survey scores management gets..worthless. They are binary. Either “you suck”, or you are “the best ever”. Dealers and manufacturers are to blame in their approach towards surveys. I routinely fill out excellent surveys when the results aren’t excellent. Why? It helps out the frontline people who help me, and a little quid pro quo never hurt anyone…except the person trying to make decisions based on gamed scores.

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Comment on Can psychology really help you sell more cars? by Amir Amirrezvani https://www.dealeron.com/blog/can-psychology-really-help-you-sell-more-cars/#comment-9456 Fri, 11 Dec 2015 20:52:08 +0000 https://dealeroncorp.wpengine.com/?p=5203#comment-9456 Hi Hal, great question.

The most straightforward way to implement this decoy marketing experiment into your conversion optimization strategy is to always offer 3 options to your customers on a specials page or a landing page for sales or service. For the case you’re suggesting, an idea might be:

Option 1: $25,000 – Jeep Cherokee
Option 2: $30,000 – Jeep Cherokee (decoy offer)
Option 3: $30,000 – Jeep Cherokee + 1 year of free car wash

Like I said before and in the post, this all requires testing to see what sticks. Can’t wait to hear how it goes.

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Comment on Can psychology really help you sell more cars? by Amir Amirrezvani https://www.dealeron.com/blog/can-psychology-really-help-you-sell-more-cars/#comment-9455 Fri, 11 Dec 2015 20:51:44 +0000 https://dealeroncorp.wpengine.com/?p=5203#comment-9455 Hi Jeff,

The utilization of a useless price, or decoy offer, has the potential to be effective at one-price stores, but not in the same way. Typically, there is very little (if any) flexibility on pricing or special offers at one-price stores, so offering another incentive is not an option. The experiment I suggested won’t work the same way, but I might have a solution. It’s a lot easier for a customer to say no to one option, than it would be to three.

For example, offer them:

Option 1: $15,000 for Kia Sportage in very popular color
Option 2: $15,000 for Kia Sportage in not so great color
Option 1: $15,000 for Kia Sportage demo vehicle with a few thousand miles

The goal is to have them drive off the lot with one of those (and you don’t care which one), so for the customer to see the options all priced the same, they are more likely to select one vs. the alternative of simply saying no to one choice.

Of course, test, test, and test to determine the best pairings.

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Comment on Can psychology really help you sell more cars? by Jeff Kershner / DealerRefresh https://www.dealeron.com/blog/can-psychology-really-help-you-sell-more-cars/#comment-9445 Thu, 10 Dec 2015 20:49:57 +0000 https://dealeroncorp.wpengine.com/?p=5203#comment-9445 The useless price can be served as an option to HELP people figure out what THEY want to buy VS guiding customers to the package YOU want them to buy.

Amir, would venture to say that incorporating a “useless” price would have more impact and effectiveness when incorporated in with a one price strategy?

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Comment on Can psychology really help you sell more cars? by Hal Perez https://www.dealeron.com/blog/can-psychology-really-help-you-sell-more-cars/#comment-9443 Thu, 10 Dec 2015 19:00:22 +0000 https://dealeroncorp.wpengine.com/?p=5203#comment-9443 OK. I’m a simple carguy. Boil down for me and give me an example of how to use it. Right now I show my new Jeep Cherokee has a list price of $30,000 and my Sale Price is $25,000. How do I work this, 3 price strategy into my offer?

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Comment on The Consequences of AdWords for Dummies [VIDEO] by Shaun Raines https://www.dealeron.com/blog/the-consequences-of-adwords-for-dummies-video/#comment-9137 Wed, 11 Nov 2015 23:14:13 +0000 https://dealeroncorp.wpengine.com/?p=5070#comment-9137 Only one management fee with our SEM service Patrick and it depends on a couple of simple factors. I’ll contact you directly to share more detail. Thanks for your question.

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Comment on The Consequences of AdWords for Dummies [VIDEO] by patrick downes https://www.dealeron.com/blog/the-consequences-of-adwords-for-dummies-video/#comment-9135 Wed, 11 Nov 2015 21:42:11 +0000 https://dealeroncorp.wpengine.com/?p=5070#comment-9135 What’s the fee structure for SEM?
Thanks

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Comment on DealerOn Appoints Jeff Clark to Chief Sales Officer by Ryan Gerardi https://www.dealeron.com/blog/jeff-clark-appointed-chief-sales-officer/#comment-9065 Fri, 30 Oct 2015 19:28:18 +0000 https://dealeroncorp.wpengine.com/?p=4952#comment-9065 Good stuff guys. Congrats Jeff and team! DealerOn rocks!

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Comment on DealerOn Appoints Jeff Clark to Chief Sales Officer by Brady Ferron https://www.dealeron.com/blog/jeff-clark-appointed-chief-sales-officer/#comment-9064 Fri, 30 Oct 2015 16:43:19 +0000 https://dealeroncorp.wpengine.com/?p=4952#comment-9064 Jeff,

Way to go! Congrats on the recognition of your hard work!

Brady

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Comment on DealerOn Appoints Jeff Clark to Chief Sales Officer by Mike Paradies https://www.dealeron.com/blog/jeff-clark-appointed-chief-sales-officer/#comment-9060 Thu, 29 Oct 2015 21:55:03 +0000 https://dealeroncorp.wpengine.com/?p=4952#comment-9060 Congrats Jeff. (I think, lol) Look forward to the next time we see each other. -MP

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Comment on Greg Gifford Joins DealerOn as Director of Search & Social by Greg Gifford https://www.dealeron.com/blog/greg-gifford-search-social/#comment-8915 Thu, 20 Aug 2015 18:02:47 +0000 https://dealeroncorp.wpengine.com/?p=3999#comment-8915 Happy to be here, Meghan!

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Comment on Greg Gifford Joins DealerOn as Director of Search & Social by Greg Gifford https://www.dealeron.com/blog/greg-gifford-search-social/#comment-8914 Thu, 20 Aug 2015 18:02:17 +0000 https://dealeroncorp.wpengine.com/?p=3999#comment-8914 Thanks Cameron!

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Comment on Resources by Need Help Explaining Local Search? Use Pizza! | GreggsDomains https://www.dealeron.com/blog/#comment-8909 Mon, 17 Aug 2015 13:57:42 +0000 https://dealeron.com/?page_id=16#comment-8909 […] that provides websites and online marketing to new car dealers all over the country. Check out their awesome blog for more of Greg’s local search posts and […]

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Comment on Greg Gifford Joins DealerOn as Director of Search & Social by Meghan Fitz https://www.dealeron.com/blog/greg-gifford-search-social/#comment-8841 Tue, 07 Jul 2015 18:41:28 +0000 https://dealeroncorp.wpengine.com/?p=3999#comment-8841 So happy you are a part of the DealerOn team, Greg. Thanks for stepping up to bat right away for us. It is very refreshing to talk to people who just “get it”. Looking forward to working with ya!!

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Comment on Greg Gifford Joins DealerOn as Director of Search & Social by Cameron https://www.dealeron.com/blog/greg-gifford-search-social/#comment-8840 Tue, 07 Jul 2015 15:18:07 +0000 https://dealeroncorp.wpengine.com/?p=3999#comment-8840 Welcome Greg Gifford to the family.

We here at bobbsaysyes.com look forward to working together.

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Comment on Aynsley Zulpo Joins DealerOn’s Regional Account Executive Team by Aynsley https://www.dealeron.com/blog/aynsley-zulpo-account-executive/#comment-8839 Mon, 06 Jul 2015 13:27:12 +0000 https://dealeroncorp.wpengine.com/?p=4002#comment-8839 Dawn thank you so much for the kind words, I look forward to working together again soon! Please let me know if you need anything!

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Comment on Aynsley Zulpo Joins DealerOn’s Regional Account Executive Team by Dawn Varga https://www.dealeron.com/blog/aynsley-zulpo-account-executive/#comment-8836 Tue, 30 Jun 2015 21:10:31 +0000 https://dealeroncorp.wpengine.com/?p=4002#comment-8836 Congratulations to DealerOn for acquiring an extraordinary Account Executive! I have worked with Aynsley on a client-vendor basis for the past 5 years. She will definitely bring the highest level of customer service and form strong partnerships with your dealer clients.

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